Chapter 778: Set a Fire

Style: Girl Author: Writing and messing up the worldWords: 3257Update Time: 24/01/11 16:35:50
Although later generations published various articles on the Internet about whether the moon is still round abroad, as well as all kinds of admiration for foreign countries. But in fact, most Chinese people are patriotic, otherwise China would not have developed so rapidly.

However, the national brand card has been discredited by many companies in later generations. Some companies use the guise of family businesses to harvest consumers' patriotic sentiments. As a result, the family immigrated or the company was just the shell of a national enterprise. In fact, many shares were in the hands of some foreign companies.

People chose to forgive this kind of thing once or twice when it was exposed, but it kept being exposed. After each and every national enterprise that I trusted and supported turned into an outright foreign enterprise. What was originally a good family enterprise has been turned into as uncared for as garbage in a stinking ditch.

Therefore, he is very supportive of Zhang Tianming's proposal to divide the nominal Millennium shares belonging to Hong Kong investment, hold a press conference to widely announce the acquisition, and use Millennium Supermarket to be a completely local enterprise to fire the first shot. of.

Therefore, this matter was left to Zhang Tianming with full authority, but he should not be reckless in doing this. Therefore, before announcing the card of a large national enterprise to the outside world, Yang Dongxu found several well-known domestic lawyers to study all the legal regulations clearly to avoid stepping on the line.

So not long after the National Day, articles in major media and newspapers across the country "How can ethnic enterprises develop the nation?" "The current situation of enterprises" and "Ethnic enterprises are not supported by ethnic groups" detonated the country and caused social concern. Big discussion.

The first one to stand up and support was Dongxu Technology. Although this was under Yang Dongxu's instruction, it was not entirely his instruction. Because as a high-tech star industry in China, although Dongxu Technology is beautiful on the surface, it has suffered a lot of grievances behind the scenes.

For example, in terms of computer product hardware, Dongxu Technology's hard drive technology is clearly the world's No. 1, graphics cards and memory modules are also among the best in the world, and mobile phone chip technology is also the No. 7 in the world. It goes without saying that software technology is not as good as Microsoft or IBM, but in what way is application software worse than others?

There are such high-quality and preferential hardware and software for domestic companies to choose from, but many companies and some departments choose foreign companies. Why do they choose this way?

If someone is really good, just use the aspect and forget it. But your own products are obviously better than others’ products, why do you have to spend more and choose to import them? Isn’t it because of the inferiority complex deep down in one’s bones that one feels that choosing a foreign brand will give you face? All kinds of image projects to make political achievements look good because the economy is in charge?

Dongxu Technology was the first to stand up and detonate many real incidents, bringing this social discussion to its first climax. Subsequently, domestic companies, such as Gome, Suning, and some heavy industry state-owned enterprises, came forward to express support, pushing this major discussion to its peak.

For a time, all major media, newspapers, and even the evening news became lively. Various experts and entrepreneurs came forward to speak, and a debate began that attracted the attention of foreign media.

Among all the polemical articles, one signed by Dr. Chen caused quite a stir. The content of the article criticizes the fact that some people are currently fanning the flames to undermine the good situation of reform and opening up. Domestic introduction of foreign capital is to better develop itself, and it cannot return to the era of isolation. History has given painful lessons.

Countless people came out to criticize the traitor for changing his concept. Some even had his position and personal information doxxed. Covering up as a university faculty member, he has actually immigrated long ago and is currently an expert consultant for a foreign company.

...

Peter Hong, head of Carrefour's Asia-Pacific region, sat in the conference room with a frown, and under him sat all the senior executives in the Asia-Pacific region. At this time, the entire conference room was silent. The people in charge of their areas, who were high-spirited and high-spirited, all lowered their heads and looked like elementary school students who were afraid of being called out to speak.

They really didn't expect that what was originally a great situation would completely turn into a disadvantage in less than a week. The performance of supermarkets operating in China has continued to decline, and some employees have even chosen to leave their jobs and become employees of competitors because they cannot withstand the pressure of public opinion and the attention of neighbors, relatives and friends.

"What did our partners say?" Pete asked.

When entering the market, we were resisted by local companies and even blocked by local government policies. This is normal. After all, every country must have certain protection measures for its own companies.

This is also the reason why many international companies will choose some capable partners in their own countries when entering the markets of other countries. This cooperation is not just a joint venture to build a factory, but also to use the local network resources of the joint venture partners to open up the local sales of the joint venture's products, and when something happens, someone will stand up and speak for themselves.

Otherwise, when so many congressmen, governors, and mayors are running for election in the United States, why would local companies make political donations to help them campaign? It’s not just that we need a spokesperson in the government.

"There is no good solution for the time being. Millennium Supermarket is not just a local company in a certain city or province in China, but a retail giant in the entire country of China. His boss also has a background, so the partners I can't come up with a good solution for a while."

"How about joining forces with some foreign investors to exert political pressure?" Pete frowned and asked.

"The effect may not be very good." The assistant glanced at his boss and continued: "Currently, all companies entering China are making a lot of money. Let's not say whether they will risk losing profits by cooperating with us. .

If the other party only demands fair competitive treatment, we can't get around it. And the other party seems to have extensive connections not only domestically, but also internationally.

For now, forget it in Russia, but the content reported by newspapers in South Korea, Japan, the United States, and even some countries in Europe, our home base, is not very beneficial to us. "

This is not very beneficial. It does not mean that these media are siding with Millennium Supermarket to discredit Carrefour. If they really want to smear the world's second largest retail industry, their public relations power and personal connections cannot be covered.

But if people don't smear you, just honest reports will be very detrimental to Carrefour. Because in recent years, foreign capital has seized on the Chinese government's eagerness to develop its own economy, eating more and taking more. I don't know how many benefits it has obtained by changing methods.

If you fall behind, you will be beaten. There is no way to ask for help from others, so when it is time to cut off your flesh, it will be cut off by others. But this time Millennium Supermarket is different, they don’t need to beg you. You act like an uncle, even if your partners try their best to help wash the floor for their own benefit, they really can't clean it.

"What about head-on competition?" Peter rubbed his forehead.

“Based on the current survey data, Millennium Supermarket has strong capital and a very solid foundation with no non-performing assets, and the corporate debt ratio is less than 10%.

And while we have all the advantages of local companies, we don't have much advantage in business management. If shareholders agree to the proposal of losses over the next two to three quarters. We might be able to drag it down.

But the premise is that it will not have new capital injection to maintain the high quality of Millennium Supermarket's current assets. As well as its current reputation and reputation in the Chinese market, it is not very difficult to find a bank loan or a partner. "

"That means there's nothing we can do about this clay leg, right?" Veins were pulsing on Pete's forehead.

As the person in charge of the Asia-Pacific region, he suddenly felt as if he was struggling to make progress when entering South Korea and Japan, which originally seemed to be a relatively backward Chinese market.

This was undoubtedly a blow to his confidence, especially since everything went smoothly before when he conquered the city. He was about to become the king, but he was slapped down. This psychological gap was almost torture. He was going crazy.

"We will expand steadily, take advantage of our own company's advantages in the international market, take the boutique route, and open flagship stores in big cities similar to Wal-Mart. There will be no problem in stabilizing our foothold.

We have enough advantages in this regard, but we want to squeeze the national market of Millennium Supermarket, or even defeat the other party. The current risk assessment rate is too high, and the probability of failure reaches 83.65%. "

"The winning rate is less than 20%?" Peter felt that the anger in his heart was about to burn his own internal organs.

"They are now operating under the banner of a national enterprise, and they are very well prepared. They are 100% local enterprises. They have a complete supply chain and logistics and transportation system. It is almost impossible to defeat them in one fell swoop without any flaws."

Pete gritted his teeth, and then knocked on the conference table, making the district leaders, who seemed to be afraid of answering questions, look up.

"Stabilize the current situation in the Chinese market. And mobilize the rest of your media resources to guide public opinion first. Even if you can't take advantage for the time being, you must not let it affect the stock price." Peter ordered.

Although he really wanted to tear this Millennium Supermarket that suddenly slapped him into pieces, the basic qualities of a professional manager told him that he must stay calm at this time and put the company's interests first.

The first and most important benefit of this company is the company's stock price. Carrefour has just merged to become the world's second largest retail industry. It must not be allowed to have its stock price affected by competitors' blockage when everyone is optimistic about itself.

Otherwise, the weakness of the company, which is currently digesting the results of mergers and acquisitions and is aggressively attacking the Chinese market, causing a shortage of capital, will be magnified several times in an instant. By then, not to mention dominating the Chinese market, the headquarters may be shaken due to capital chain problems. This must be avoided, or resolutely put an end to it.

When Carrefour executives were meeting, Yang Dongxu was also meeting. However, what he held was a symposium, not a company meeting. After lighting a fire, the fire set the whole country on fire. It was normal for him to be invited to drink tea by relevant leaders.

However, this time, the government obviously attached great importance to the development of national enterprises, so he was not the only one who was invited to have tea and talk, but all the famous local enterprise leaders with good development potential across the country were invited. And the leader responsible for convening this symposium is the boss of the Ministry of Commerce, who has very high standards.