The temperature in the conference room dropped directly to freezing point.
Everyone was frightened by Shen Feiwan's strength.
Yao Lina, who was still gloating at the side, now also felt a little scared because of Shen Feiwan's recklessness.
I am worried that the entire online marketing department will suffer because of Shen Feiwan.
She didn't want to be downgraded for no reason.
Everyone felt that Shen Feiwan was doomed. Fu Shiyan always acted in an arbitrary manner and rarely listened to other people's objections. He also had to admit that he never made a mistake in every decision he made, so the company's employees also believed in his arbitrary leadership.
this moment.
But suddenly I heard Fu Shiyan say, "It's best not to make me feel that you are wasting my time."
It seems that he agrees with her report.
As soon as these words came out, everyone's jaw dropped.
Suddenly, there was a feeling that Mr. Fu's aura seemed to be suppressed by Shen Feiwan.
To know things that have never happened before.
Who doesn't look like he's lacking confidence in front of Mr. Fu?
Shen Feiwan didn't delay either.
She didn't want to waste everyone's time. After getting the agreement, she went directly back to the topic of the plan, "The reason why we think of sincerity is the popular saying now, sincerity is the last resort. We openly admitted to the outside world that we made mistakes in this work This resulted in losses to the live broadcast room, but we accepted this mistake and still allowed customers to enjoy the preferential activities of our live broadcast room. We can use more than 20 million as customer discounts as feedback. This is our company's attitude towards users, and it is also the reason why we face mistakes. Honesty and responsibility.”
"The reason why we choose this method is based on two considerations. First, the outside world has already determined that we made a mistake this time. Even if we refute it as Mr. Fu said, the feasibility is not high. , so far, at least I have not seen my peers use such a big discount to reward users. In the end, no one is taken advantage of. "
Fu Shiyan's face darkened slightly.
It was obvious that Shen Feiwan was mocking him.
Others were too embarrassed to speak out.
For fear of causing disaster to the fish pond.
"So in our opinion, Mr. Fu is just deceiving himself and others by trying to cover up his secrets in this way." Shen Feiwan did not have any tact, nor did she care about Fu Shiyan's cold and darkened face, and continued, "Secondly , if we admit that we use more than 20 million for live broadcast activities, we are giving back to users, but have you ever thought about whether it will raise the expectations of users?! Is every activity of ours so big? discount, or is it always once a year? But can the company really carry out activities with such great intensity? Impossible?! And our discounts reached the ceiling in the first game. The leaders present felt that , will users be disappointed with our next activities, will they be indifferent to our products that obviously have obvious discounts, but will they feel that we are not sincere enough?!"
Everyone at the scene was silent.
Because they agreed somewhat, but were afraid of offending Fu Shiyan, no one dared to respond.
"To sum up, these are the two most important reasons why our department chooses to admit mistakes in the live broadcast room." Shen Feiwan continued to report, "Next, regarding the specific implementation of crisis public relations, our department's unanimous idea is that this time Crisis public relations is not just an online text announcement. We hope to hold a press conference to give a positive response to this matter. I took a look at it now and found that we have been on the hot search list because of the live broadcast error last night. For our company, this can be regarded as a traffic-draining hype to a certain extent. If I remember correctly, the stock has risen to a certain extent today. We can take advantage of this wave of enthusiasm and play the sincerity card to increase sales while increasing sales. Establish the company’s reputation and image.”
Shen Feiwan finished his work report concisely and comprehensively, "The above is our department's crisis public relations plan for the mistakes in this live broadcast room. Please ask the leaders to criticize and correct them."
The words fell.
The conference room was still quiet.
Who dares to criticize and correct?
He was afraid that Shen Feiwan would slap him back as soon as he opened his mouth.
So everyone was waiting for Fu Shiyan to speak.
Fu Shiyan was silent for a long time, seeming to be thinking about the feasibility of the plan.
"Mr. Fu, please don't waste everyone's time, or maybe Mr. Fu hasn't figured it out, then I'll ask my colleague Mr. Yao to report the second draft plan to you. Leaders can also compare and choose one." , Shen Feiwan is about to step down.
"Wait a minute." Fu Shiyan called her.
This was the first time I was pushed to make a decision.
Shen Feiwan was relying on her current status.
He said, "Which version does your department prefer?"
"The first version," Shen Feiwan said bluntly, "was almost unanimously approved."
"Since your department unanimously feels that the first version is better, there is no need to waste time on the second version."
Shen Feiwan was stunned for a moment.
Then, "So what Mr. Fu is saying is that we should conduct crisis public relations according to the first version?"
"Um."
Shen Feiwan smiled rarely.
Deep down in her heart, she felt that the first page would be successful, and the second page was just perfunctory, suppressing the news perfunctorily, and then retaining the hypocritical face of the company and its senior management. In fact, it had no practical benefit to the company, but if the first page was used, Maybe you can take advantage of the popularity and earn a boost in sales.
Not to mention that it can make up for the loss of more than 20 million yuan, but it can be recovered some.
"Report on your specific arrangements for the next step." Fu Shiyan remained indifferent to Shen Feiwan.
Even if she agrees with her plan.
"Okay." Shen Feiwan didn't care about Fu Shiyan's mood, as long as she achieved what she wanted. She said, "We hope to hold the press conference today, at 2 p.m. After all, the longer the delay, the weaker the company's response ability will be, and the company's ability will be questioned. As for the reception site, I personally I don’t think there is any need for Mr. Fu to come forward. Mr. Fu’s presence will make the outside world mistakenly think that our loss of more than 20 million is a big deal for our company, and the outside world will underestimate the strength of our company. We only need to express our Just be sincere, build the company’s reputation, and give a satisfactory explanation to the outside world.”
"In addition, I hope Bai Zhi can come forward and attend the press conference together." Shen Feiwan made the request.
"She is not from our company. The fault lies with our company. There is no need to involve her." Fu Shiyan refused directly.
The protection of Angelica dahurica is really obvious.
Shen Feiwan didn't mind either.
If you had minded, you would have been mad to death.
She expressed her opinion, "For our company, it is true that Bai Zhi is not at fault, but in the eyes of the outside world, it is indeed Bai Zhi who misjudged the price, causing the company's losses. She should come forward to cooperate with us to clarify. At the same time, as a A public figure is also being slandered by the outside world for her unprofessionalism as a spokesperson, which has caused serious losses to the live broadcast room. I personally feel that through this press conference, her image can be restored to a certain extent."
"Make a crisis public relations plan for Bai Zhi alone, and contact her public relations team together." Fu Shiyan warned.
This means that Bai Zhi cannot be implicated in this accident.
"Okay." Shen Feiwan agreed.
It was official business and she didn't think there was anything wrong with it.
"Is there anything else?" Fu Shiyan asked.
"Last night, Mr. Fu said that he would report to you the online marketing department's accountability plan today. I'm sorry that it has not been formulated yet. For the company, solving problems is more important than current accountability. I hope Mr. Fu will give you another report. Our department will take some time to discuss.”
"After handling the crisis public relations, report back to me."
"Thanks."
"Shen Feiwan, this incident was caused by your online marketing department. Now I have given you full trust and chosen your preferred plan to handle this crisis public relations. I hope you will not let me down. If there are any mistakes again, it will be difficult for you to explain to all of us."
"I know." Shen Feiwan said, "But I don't think Mr. Fu should just cut off all your relationships. The previous mistakes of the online marketing department were our department's fault, but now the public relations plan is Mr. Fu's fault. Nodding to confirm in person, if we don’t achieve the results we want in the end, I think Mr. Fu should also shoulder your responsibility."
"..." Fu Shiyan looked at Shen Feiwan.
Shen Feiwan smiled broadly and said, "Thank you, Mr. Fu, for your strong support to our department."
Fu Shiyan said with a cold face, "Don't push yourself too far. Let's break up the meeting."
When leaving, Fu Shiyan said again, "Shen Feiwan, come to my office."
Second update, please give me a monthly pass, okay?