Some people may ask, in this case, why does Liu Qingshan not charge additional clothing design fees in addition to the endorsement fees? In this way, wouldn't the overall income be far greater than the endorsement fee of tens of millions of dollars?
In fact, there are certain rules in various industries. Liu Qingshan himself does not have any qualifications in fashion design. Taxi drivers in China need to take a job certificate in addition to a driver's license.
In terms of fashion design, especially designers of top brands, they need professional qualification certificates, otherwise they will violate industry regulations.
He doesn't have the leisure to spend several years taking a textbook. Even if he uses his spare time, he has no interest in it. Besides, he doesn't have enough time.
Therefore, the so-called clothing design fees he talks about are actually untenable. Even if a certain brand is willing to pay him a certain fee, it will not settle according to the actual price because it is not in compliance with industry regulations.
The heated conversation between the two of them did not stop Liu Qingshan from giving John some design advice from time to time.
And this kind of partial change really didn't take long, so in just twenty minutes, the light-colored top was completed.
The pure white casual pants were ready-made, and they were matched with the original outfit and white leather shoes. When Liu Qingshan got dressed and walked out of the dressing room, everyone present exclaimed in surprise, including Jin Xishan, who was also full of eyes. Star.
This seemingly simple change has given new development elements and vitality to the relatively traditional Western-style dress. The leisure concept from a unique fashion perspective does not lose the original elegance, integrating cutting-edge fashion and natural elements, and integrating cutting-edge fashion. fashion elements.
Gu Lina's reaction was the strongest: "I never thought that traditional dresses could be designed like this. Not only does it appropriately reflect the style of an intellectual person, but it also fully interprets the sensual and unique style, paying attention to the details of the dress. At the same time, it has a more hedonistic flavor, which is completely in line with the non-formulaic design fantasy in my mind!”
In fact, among the people present, the person with the most say was not John, the top designer of Armani, but Miu Miu, the true world-class fashion design master. Otherwise, how could Prada become the industry hegemon under her leadership.
But she did not make relevant comments about this dress, but immediately told Gulina: "Prada paid for this dress. Although Mr. Liu is not one of ours yet, his future identity has been confirmed." . Of course, in order to make up for your company’s possible doubts, I can promise Armani on behalf of Mr. Liu that you can use this style for free!”
Miu Miu's attitude is indeed a bit too strong, but because of her status in the industry, even if the president of Armani is present, she will not refuse out of courtesy. Moreover, she has been given generous conditions to use this design for free.
As for the possibility that Liu Qingshan would wear it on the catwalk later, she did not mention it. The default reason was that the contract between the two parties had not yet been signed.
Even so, as the director of this event, Gu Lina still needs to make a phone call to report to the superiors. This is the safest way to exempt herself from liability.
Liu Qingshan did not comment on this matter, but reminded Gu Lina to take a full-body photo of herself and upload it to the head office.
He knew that Armani had also been interested in finding him as an endorsement, but obviously they were a step too late, and they were far less sincere than Prada. The big boss came directly to the door.
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Considering more cooperation in the future, he showed all his courtesy to a mere regional manager. Whether big brands will gather in the future will directly affect future supermodel plans.
He specifically noticed that not many women's underwear manufacturers came today, and Victoria's Secret was nowhere to be seen. Fortunately, Tyra had endorsed this brand, so it was not difficult to attract them.
At this time, he had been in the backcourt area for more than half an hour. Although the program team knew about the arrival of the two of them, they did not come to urge them. It was obvious that there was still some distance before the official recording time.
I just took advantage of this time to try on Prada clothes, but Miu Miu brought people here temporarily, and there was no special area for them in the waiting area.
But with Tyra here, this is not a problem. The difficulty lies in Jin Xishan's clothes for the show. Although there are some endorsement products she brought in the RV, there are still some accessories missing, otherwise it will affect the effect of the scene to some extent.
There is no Mulberry franchise store in Seattle, and the closest one is San Francisco, which is about 1,290 kilometers away. It is unlikely that it will be delivered temporarily.
There is a common sense that needs to be reiterated here. Seattle is more than 4,400 kilometers away from Washington. One is on the west coast and the other is on the east coast. Why does it belong to the state of Washington?
This is because there are many places with the same name in the United States. For example, "Washington." is not only the name of the state in the northwest corner of the country's territory, but also the name of the capital city of the United States.
In addition, there are 20 to 30 cities, towns, and communities in the United States named after this name. These "Washington." have nothing to do with each other, they just have the same name.
Seattle belongs to the "Washington State" and the capital of the United States is called "Washington, DC". Apart from these three words being the same, the other two have nothing to do with each other.
The topic went too far. Jin Xishan left the Armani area and made a call to Li Minzhen of Mulberry. As the global spokesperson of this brand, if she needs to borrow products from other manufacturers temporarily, she needs to say hello to the owner in advance. , this is the limit of responsibility.
Fortunately, before raising this somewhat sensitive topic, Liu Qingshan told him that he should first talk about his cooperative relationship with Prada. With the possibility of collaboration between the two famous brands, Jin Xishan will have more attempts. Possibility of clothing from other brands.
The key is that although Mulberry can barely be called a famous brand, apart from the low-key requirements of the British royal family, only its leather clothing is more widely known.
It is precisely because of the restrictions on the royal family, the largest customer, that the brand has lost many opportunities to expand its business.
Choosing Jinxi Shan as the general spokesperson is a small thought of this manufacturer. Of course, the fact that the Queen personally talked about it is the result of some lobbying behind the scenes.
In fact, the core members of the royal family have no intention of restricting the development of the brand. Many things in the world are like this. When dealing with the public, often the people at the highest level of the public will not easily get involved in the specific business aspects of direct suppliers and make various Instead, what is required is the little people in key departments.
As for this matter, let alone the Queen herself, even most of her office staff do not know much about the actual operating situation of Mulberry. It is the relevant departments under the jurisdiction of the Queen's Office that are doing the specific operations.
Fortunately, someone like Liu Qingshan appeared. Not only did he have a good foundation for cooperation with the British royal family, but even the Queen knew a lot about him.
this
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Only then did Ma Baili think of using Jin Xishan as an endorsement to seek further business expansion opportunities.
Nowadays, such long-term considerations have made substantial progress. Not any clothing industry in the luxury goods industry can establish a direct connection with the behemoth Prada. Moreover, the peers are enemies, which further reduces the possibility of similar strategic cooperation. .
Now it's different. Jin Xishan passed on the news that Liu Qingshan was about to be hired by Prada. Li Minzhen couldn't bear the surprise at first, and hurriedly agreed to everything she might need today.
According to common sense, this Li Minzhen is just a third-level agent in the Hanguo region. She hired Jin Xishan, but as the global spokesperson, she was only promoted by the headquarters as a fellow countryman to replace her temporarily.
Therefore, within her responsibilities, she did not have the power to help Jin Xishan make decisions, but the current situation was obviously different. The opportunity to have further contact with the industry overlord was extremely rare, so she dared to make decisions on her own behalf. .
Because she understands the importance of this matter very well, if she can really take this opportunity to establish some relationship with Prada and let her spokesperson temporarily borrow a few pieces of clothing from other brands to deal with the emergency, it will not be a big deal at all.
After she ended the call, she couldn't wait to contact the headquarters. Jin Xishan was able to try some clothes from other manufacturers openly.
It is natural for women to love beauty. This preference often exceeds work and romance. It is also one of the things that men don’t understand about women the most.
That's why Liu Qingshan worked so hard to help with ideas, and when he saw Jin Xishan's excitement, he felt very comfortable.
However, he knew that it was best to try on the Prada brand at the moment, so he took her straight to the section that Tyra had just found.
Miu Miu brought more than just men's items to display this time. After all, she was very optimistic about the program "American Model Contest", and it was not just because of Liu Qingshan's existence that she came in person.
Because of this, she and her team also brought a lot of women's models. Of course, this is still a model talent show on a local TV station. They will not bring high-end product series from their own brands, but some Just trendy styles according to the season.
But the logo of the largest luxury brand was displayed there, and even the lowest-end goods had excellent quality. Therefore, after Jin Xishan arrived, he immediately stopped talking to Liu Qingshan and was immediately attracted by the dazzling ready-to-wear shelves.
Regarding Liu Qingshan's clothing, it is of course the top series, and they know that this person is quite innovative in dressing up, so the exhibits specially brought for him this time are all suitable for the catwalk. casual fashion styles.
But despite this, in Liu Qingshan's eyes, he found fault with many of the trendy styles in their minds.
Fortunately, their big boss was at the scene, and Miu Miu actually seemed to be willing to let him point out the shortcomings of her products, always looking calm and happy. Those subordinates were secretly relieved.
Having said that, after all, they are a leading company in the industry, and they certainly have their own uniqueness in clothing design concepts. Liu Qingshan’s objections were only specific to a few finished products, and most of them expressed their approval. .
(End of chapter)
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