The hosting of the World Championships also requires competition.
At a time when China is in urgent need of influence on the world stage, large-scale comprehensive sports games are undoubtedly a good showcase.
The IAAF stated that as of July 10, a total of the Imperial Capital, London and the Polish city of Kossow with a population of 2 million had submitted applications. The IAAF will announce the decision at the Executive Committee meeting held in Monaco in November. The final bid result.
After the 2008 Olympic Games, Imperial City already has a high-quality sports management team and a world-class sports venue team, and has accumulated a lot of experience in hosting the Olympic Games. In January, after receiving the government's consent, the Imperial City officially announced that it would apply to host the 15th World Athletics Championships. In early February, Imperial City officially submitted an application to the International Association of Athletics Federations.
According to the regulations of the International Association of Athletics Federations, cities applying for the Olympic Games must submit a letter of intent to the International Association of Athletics Federations before March 10, 2010; and formally submit the application documents to the International Association of Athletics Federations before August 31; In September or October, the International Association of Athletics Federations organizes an evaluation team to evaluate and inspect cities applying for the Olympic Games; at the end of November, an application statement is issued at the International Association of Athletics Committee in Monaco. In the end, all members of the 27 committees The host city is decided by vote.
World Athletics is the largest international sports event in the world after the Olympic Games and World Football Championships. The first World Championship was held in Helsinki, Finland in 1983. It was held once every four years at the beginning and became once every two years in 1991. The 2011 World Championships were held in Daegu, South Korea, and the 2013 World Championships were held in Moscow, Russia. The World Athletics Championships are the most influential and successful international sports event in the world. At the 2009 World Athletics Championships in Berlin, the total attendance exceeded 500,000. Television broadcasts are available in 212 countries and regions around the world. The game was watched by millions of viewers at the same time and set a new world championship television broadcast record.
At present, cities such as Chicago in the United States, Rio de Janeiro in Brazil, and Tokyo in Japan have been eliminated.
Only the last three cities continue to compete.
This year we have already snatched the original World Indoor Championships from Qatar to Yangcheng.
Because it brought together Bolt, Su Shen, and Powell, three of the fastest prospects in human history, the ratings exploded domestically and set off peaks around the world. This makes the whole country quite satisfied. Now pursuing the victory and winning the World Athletics Championships in 2015 will definitely bring the domestic publicity influence to a higher level.
Now Su Shen's influence is extremely important.
Liu Xiang is the same. After all, he is a double OW champion and has also completed the dark horse defense of the World Championship. However, due to injuries, Su Shen is obviously more of a facade this year.
At this time, because it is necessary to find a local enterprise or company to be the official partner of the IAAF at this stage, providing a total of 28 million US dollars in sponsorship for the many events held by the IAAF around the world during this period, it is the IAAF’s support for One of the necessary conditions proposed by the city to bid for the 2015 World Athletics Championships.
Many people are a little daunted.
After all, for now, this investment is purely sponsorship, and the income is not high.
At least now when advertising at track and field competitions, you need something corresponding.
Otherwise, people will forget about it after reading it, which is meaningless. There is no historical precedent, so many people still dare not take action.
At this time, Yu Weili and Toyoki Yuichi discussed that this matter was a key stage of competition and could not be postponed, so they directly made a video call and directly connected with Su Shen Yuan Guoqiang in Europe.
No, I thought this kind of thing was a bit difficult. No one’s money is blown by the wind, right? Moreover, this was only 2010, when money was still relatively valuable, and celebrities only earned a few million, which was not the case in the following years. When it starts to explode and rise. But in fact, for Su Shen, there is no difficulty at all. Because his brand and products are actually promoted at the World Championships, which is perfect.
He was one hundred percent perfect.
In that case, what are you waiting for? Su Shen agreed on the spot, filling the scene with joy and peace.
Maeng Shuyong also said that he must help Su Shen publicize and help Su Shen focus on more policies and honors.
This is actually a win-win situation, so what’s there to be embarrassed about?
The IAAF will also provide corresponding rights and interests to cooperative companies to assist sponsoring companies in sports marketing on a global scale.
Others may not have much effect.
His products are so right.
On the same day, Su Shen publicly announced at a press conference: If the campaign is successful, the Su brand will sponsor the 2015 Imperial Capital World Championships and the IAAF.
Immediately, Su Shen announced that he would sponsor us to participate in the three-city decisive battle of the World Championships, and the news immediately spread back to China.
Everyone expressed warm cheers for Su Shen.
Moreover, it is borne by athletes and sports cards, which is also a further transition for the flower grower to become a sports power.
No matter how you look at it, it's a good thing.
28 million in six years, not one year. In fact, from 2010 to 2015, Su Shen would receive free publicity for IAAF competitions, and it even seemed to make some money.
Other things for sleeping are not as appetizing as the Sushen brand.
This is on the forefront of the trend, and nothing can stop it.
In addition, Su Shen won another victory in Stockholm, and now his reputation in China has been pushed to a new peak.
Compared with the competition years such as 2008 and 2009, the popularity has not diminished, but has actually increased.
After all, Su Shen's reputation is not just an athlete and a professor, but also people like Su Tenyi.
The heat is naturally high.
Now that we are stepping into the wind to do things, we will naturally get twice the result with half the effort.
One effort, ten efforts.
Regarding this defeat in Stockholm, Bolt expressed his feelings for the first time after the game——
"You can lose at any time, you can have a good day and you can have a bad day."
"I still need to strengthen my strength. The first half of tonight is the key to the decisive victory. I seem to have no strength and nothing. I have tried my best to let myself perform, but in vain. The failure to start smoothly in the first two shots obviously affected my mentality and rhythm. , which made Guy’s impact at the start a bit unexpected. I was already prepared, but the failure to fire the gun twice disturbed me. Guy was in better shape than me and was more prepared.”
"It turns out I'm not invincible."
"But I usually perform best in competitions. This time there is also a finals in the Diamond League. I hope I can go all out."
"So far, four people have surpassed me this season."
"I think I'll remember it all."
"I don't have a big heart on the track. I will take revenge."
"In the finals, I will adjust well and go all out."
"By then, the Bo Lao Liu Bo Lao Ba that Michael Kevin talked about will no longer appear."
"I declare that this is my worst ranking."
"It won't get any worse until my anger subsides."
This interview made Zhou Bing complain: "Why are you so anxious?"
"Is this the number one person in the world? If he doesn't run well, it's his fault."
Su Shen didn't think so. He knew what this guy would be like if he really worked hard, and what he would be like if he really got serious. This season, winter training may have been wasted a lot and he won't be able to catch up, but next season, he will be back in action.
It might be hard to beat then.
He knows Bolt's ability, so he will never be careless.
And next year is also a good opportunity.
He must not let up.
Don't be complacent just because you have won a few games against Bolt who is not at his peak.
Because when this guy gets serious, it's really... very scary.
It's not at the same level as now.
Facing the interview, I wanted Su Shen to answer Bolt's words. Su Shen faced the camera and was not arrogant. He just said lightly: "I know Bolt is not in good condition today, so I look forward to the day when Bolt and I will be together." Te, Gay, and Powell can all perform at their peak when they are at their best."
"It's like Berlin in 2009."
Seeing how well-organized Su Shen was, Guy really sighed in his heart again, I like this oriental, a real man.
"My answer is the same as Su's. It's nice to beat Bolt, but it only makes sense to beat him at his peak. We all know that this is not him at his peak."
"Of course, I think he may not have a chance for us to see him this season."
Powell was also in awe of Su Shen's answer. At his age, he would have been so awesome.
Zhao Haohuan also got over the initial excitement of defeating Bolt and said in front of the camera: "If I just beat Bolt, I have done it before. Similar to what Xiao Tian said, I have to recognize myself and the peak." Bolt is still a little far behind."
"You must train hard and be complacent. It's not my turn yet."
In addition, the date when the four giants of 100 meters will face off again is not too far away - in the Diamond League Brussels finals on August 27, Bolt, Gay, Powell, and Su Shen will have a direct confrontation. Opportunity.
At that time, it might be the last collective showdown between the four of them.
The Diamond League Finals is also probably the biggest international stage of the season.
Can we avenge our shame?
Bolt only has this chance this season.
This may be the first time this season that Bolt feels a little... regretful that he did not train well in the winter.
You need to know what he regrets now.
Not much.
At least this stick made him sober up a lot.
Started to look at myself.
PS: Second update~~~~~~~~~~~~~~~~~~~~~~~~~! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! !
(End of chapter)