Chapter 110: Follow the trend and imitate eating meat and drinking soup

Style: Romance Author: Can't understand lifeWords: 2248Update Time: 24/01/11 12:11:17
Snacks, which directly compete with Wuzhou Company, are quite sad.

But the department store is fine.

Qian Tao of Jinyang Trading mainly sells department stores and imports head brand masks.

Originally, seeing Qiao Fei's family busy giving away masks, he was a little worried that the sales of masks would be affected.

But it turns out, not at all.

On the contrary, the sales of masks this year increased by 182% compared with last year.

Big profit.

However, the best-selling masks are not the big-name brands. They only grew at a regular rate, growing by 38%.

Mainly because of the independent targeted brand that Wang Tong proposed at the time.

Several fashionable mask models imitating Qiao Feijia’s models are selling very well.

The regular price of Qiao Feijia's fashionable models is 199 yuan each. They sold them for 99 yuan when they were launched. Naturally, they sold thousands of them within a month, so they quickly adjusted the price.

Wang Tong directly raised the price to 59 yuan.

The main selling point is: Qiaofei's products are similar to the same model, but the price is nearly a quarter of Qiaofei's.

The sales suddenly exploded later, and now thousands of them are sold every day, and as the temperature drops, the sales volume is obviously going to increase further.

The cost of this product is 27 yuan, and it is a fine imitation of Qiao Fei’s products from the very beginning.

Of course, it's just a fine imitation. If it were exactly the same quality as Qiao Fei's, the cost would have to be at least another 10 yuan.

Because the scale of Qiao Fei's family is several orders of magnitude larger than his, the scale cost is completely incomparable.

Secondly, one is OEM processing. Qiao Fei's family has its own factory. The factory generally increases the price by more than 50%, which is the profit and expense of the user factory.

But even if the cost is 27, there are usually activities and some miscellaneous expenses.

The final profit can reach about 30%, which is quite good. The key point is that the marketing expenses are low and the product sales are stable.

This product alone makes a profit of 30,000 to 430,000 yuan a month.

The other one is ordinary medical masks in packages of 50 and 100. With a single link, more than 2,000 copies can be sold a day.

The same profit is around 300,000 yuan per month.

As for n95-level masks, there are a few, and because they conflict with the brand of the head I have, I don’t put much effort into selling them.

But in general, just by using Qiao Fei's products, they earn six to seven hundred thousand a month.

This is much more profitable than being an agent.

So now, when they hear the news about Qiao Fei's family, they all smile and show interest, without the slightest bit of resistance, and their hearts are full of goodwill.

"I heard that their snacks sell more." Qian Tao sighed with a smile, but then added.

"Let's also make some food, the same way as before, let's do it."

Wang Tong and Liu Yu looked at each other, somewhat helplessly.

"Boss, our company has never had any contact with food, and we don't have the foundation." Liu Yu frowned and whispered.

This time it crossed a large category, and it was still a completely unfamiliar field. Subconsciously, Liu Yu was a little resistant.

"We can do everything. We can do department stores, and of course food." Qian Tao waved his hand and said this idea, the matter was already decided.

He's not consulting with his employees.

"Cat stores are currently stuck in brands, and there is not much hope of opening a cat store with a new brand."

"We might have to spend four to five million to buy a ready-made cat shop."

"Liu Yu's Tmall supermarket channel is more difficult to enter unless the industry has sales volume or the brand advantage is obvious. However, the main thing is to connect with people and find some leading sellers of snacks to operate. There is no guarantee that you won’t be able to get in if you point the way.”

"However, snacks are also a big category. If you want to do a good job, boss, you have to add at least two people to take charge of it. The work we have on hand is already saturated. If we add a new category, I'm afraid it will delay the current situation. work in hand

do. "

"I think it won't be a big problem for Zhou Jian to start operating the Tmall supermarket for snacks."

Even before Wang Tong finished speaking, he would look at Qian Tao's reaction. Seeing that he kept smiling, he couldn't tell what he was thinking. But he could guess what the boss meant.

"Well, let's do it. Let's implement everything before the year." After Qian Tao heard this, he patted Wang Tong on the shoulder with a smile, and the matter was settled.

Then he walked to Zhou Jian.

"After the snack project is implemented, you will be officially promoted to operations. Remember to thank you, Brother Wang."

Zhou Jian nodded and smiled in a way that did not match his age.

Then he quickly turned to Wang Tong to thank him, and Wang Tong waved his hand. This was just a matter of course.

The company doesn't have any more suitable people. If we recruit new people from outside, we might as well just use old people.

This opportunity is for Zhou Jian. Not only are operations and assistants different in terms of title, but there is a difference of one thousand in basic salary, and there is a commission for operations.

Two years later, it finally became an operation, and it was a Tmall supermarket.

"It seems that Liu Fei is also the operator of Tmall Supermarket." After Zhou Jian's excitement slowly subsided, he suddenly found his former colleague Liu Fei, and he felt a little dazed for a while.

If at first

Early on the day of Double Eleven.

"Isn't it natural that a piece of food priced at 100 or 200 units can actually sell 15+ sales?"

"I remember that yesterday it was only 13, and it sold 2+ more in just one night."

"I saw it was mentioned earlier that the revenue of a single product is tens of millions, and I thought it was a big brand. When I opened the picture and saw it, Qiao Fei's family, this is not gay, you are so surprised."

"I remember someone made a bet before, saying that the sales volume of this product in October will be 15+, and I estimate it will be 20+."

"I, I, it's me. I predicted it. But that's all I said, it's nonsense."

"I think Qiao Fei's products should be sold at least to Gourmet this year. Those convenience lunch boxes from Gourmet, I look at the store's sales, and they have only sold over 100 million in total since Double Eleven."

"Total, only. Brother, do you think your father is Lao Wang? 100 million is just a small goal."

"One hundred million is a lot, and it's only been ten days. If I can sell 100 million a year, I'll be satisfied."

"Don't talk about one year. If I can sell 100 million in ten years, my boss will have to support me."

"That's all you pursue."

"Hahaha, the nourishing ready-to-eat bird's nest head brand is also owned by Qiao Fei's family. I don't know. That one is the least. This time on Double Eleven, the sales were more than 30 million, not more than 100 million."

"but."

"But what the heck, thirty million is a lot."

"I'm not saying that 30 million is less, I'm just saying that the gap between the first and second place is too big, and I feel a little sad."

"Don't force me, just send pictures."

"There are no nourishing products, there is no such category, please post them quickly."

"ok"

Ten seconds later, the sales amount of the converted value of Amin's tool was sent to the group.

"I guess, the difference is too obvious."

"This difference is almost five times different. It's not like the difference between first and second place in a normal category."

"Is the Qiaofei family's performance normal?"

"Yeah, I understand."