Wang Yan's goal at the beginning was actually just to follow suit. Just like his wife said, it wouldn't be that easy to kill Qiao Fei's family.
But when I was communicating with my wife, I held my breath and then said hello.
Fortunately, in the future, Qiao Feijia products have not been released.
Although I don’t know why, the result is good after all.
I was also in front of my wife, and I could barely feel proud.
Now when he talks about brands, he is a little disdainful of ordinary brands. He just needs to communicate directly with the salesperson.
However, back to the Qiaofei family, the Qiaofei family was working on the top grade, and he had confirmed it again and again that it was true.
Therefore, while feeling complacent, I also admire Qiao Fei's ability to select products.
After being an e-commerce business for so many years, what I have always done is to follow the trend, that is, I only do it after the products in the industry explode.
I discovered and unearthed the hot-selling item when it was just starting out...
Then it depends on luck.
But the consensus in the industry is that you rely on luck to find popular products. Does the Qiao Fei family rely on 'luck'?
Think about the 20 million invested all at once...
"How did they find this product?" Wang Yan had a lot of questions in his mind and wanted to ask Wu Zhou, wanting to know how they looked for the product.
Why can I know in advance that this category will explode?
However, thinking about it, I knew that it was impossible to teach myself this kind of strategic technology. He also made phone calls to recruit Liu Bin and was able to chat for a few words, but once he got to poaching people, he started to fight.
It would be more fun to just call Fei Liu and just hang up.
As for those little assistants, they are just tools, what use can they have?
"We are in close communication with various brands and factories, and will notify me directly of any Qiao Fei's movements at any time. In addition, if their store launches a new product, there is no need to analyze it, and they will immediately follow up with the same model."
On this day, Wang Yan, the operations department, and the marketing department issued new orders respectively.
At the same time, Wu Zhou was there.
Liu Yatao, the owner of Hi Food, is almost red-eyed because Wu Zhou has been slow to put the product on the shelves, while sales in the industry continue to increase. The money is very exciting.
He would not think that the market was stirred up and suddenly rose rapidly because of Wu Zhou's appearance.
He only knew that because of Wu Zhou, he gave up on Wang Yan, causing him to miss out on being number one in the industry.
He even lost half of the company's equity.
If Wu Zhou's subsequent actions can 'make up for' his losses, then that's okay.
But he kept making ink marks. He was not satisfied with this, and was not satisfied with that. The slightest flaw could cause Wu Zhou to continue to postpone new plans.
The combination of the two directly caused Liu Yatao's mentality to collapse.
If Wu Zhou had not agreed to it at that time, he would be number one now.
If Wu Zhou had not listened to Wu Zhou and upgraded the production line, he would still be making less money from the contract processing business.
if...
Finally, relying on himself as the major shareholder, Liu Yatao directly discussed the split with Wu Zhou in April. The factory was split into two. Of course, the main reason was not to cause too much trouble.
Liu Yatao restarted the production line that Wu Zhou had eliminated and resumed production again. The popular brand found a new distributor and went online directly, and the OEM processing business was fully launched.
But we soon ran into problems.
Although the market in the industry is hot, the price war is too intense.
Now there is a free shipping price of 12.9 yuan for 6 barrels. How much will it cost? Seven or eight yuan?
The high-quality raw materials and improved quality that Wu Zhou had worked so hard to find over the past few months obviously couldn't be used, so he wouldn't have to pay for it to sell to other brands.
In the end, Liu Yatao gritted his teeth, directly learned from his peers, found some raw material suppliers, and directly found the cheapest raw materials. The factory's production line finally resumed production.
After all, the brand Hi Food is still under his own name. He also has a brand dream, so he still uses it if he can use some good things. The cost has directly soared to 18 yuan, and the daily price is around 29.9. For activities, Then raise the page price to 39.9 first, and then lower it during the event.
"Mr. Liu, you can't sell it at this price. Look at the current main prices in the industry. The highest price is only 19.9. Your price is 29.9. This was the market price half a year ago. This price is now It can’t be sold.”
"Of course I know that your products are all made of good stuff, but I know it's useless. Consumers don't know about it. And for many good stuff, consumers can't actually feel the difference. How about selling it for 25.9 and trying it first?" Try it.”
Liu Yatao finally reluctantly agreed.
But there is obviously no profit at this price. After all, the intermediate dealer must make a profit, and there are logistics labor taxes and fees.
The cost had to be reduced. In the end, Liu Yatao's high-quality single product was only made for less than half a month before he had to give up. He settled for the second best and used some acceptable raw materials to reduce the cost to 14 yuan. The quantity was large. After purchasing the product, we negotiated the price with the supplier and finally dropped it to 12 yuan for 6 barrels.
But after this incident, Liu Yatao became even less optimistic about Wu Zhou.
He knew that the current cost of Wu Zhou's finished product was already as high as 31 yuan. It was about to be finalized, but later when he heard that there were better raw materials, the project was stalled.
He wants to make a good product, but people like Wu Zhou are stunned. It will definitely not work. The company still has to make money after all.
"Let's see how he is slapped in the face by the market in the end." Liu Yatao has also contacted many e-commerce company owners and operators during this period. He communicates more and of course knows more.
He's only a few dollars more expensive, so he can't sell it, let alone someone like Wu Zhou.
Later, Liu Yatao was connecting with partners.
The most asked question is.
"Mr. Liu, take a look, whose products are sold at 11.9, and they come with free shipping."
"Mr. Liu, Hibaojia's products have been promoted to a leading anchor. They are selling them for 14.9. We can also get in touch here. Our 200,000 start-up fee will be increased to 50,000 yuan. We will use the price of 13.9 to give them a try." ."
"Mr. Liu, if your daily traffic has dropped sharply recently, why don't you support the special price of 50,000 barrels?"
"..."
At the beginning, Liu Yatao would also explain where the cost was and what was good about it. Any further reduction would only lead to lower quality. So it can't go down anymore.
But later I also realized that the so-called activities and price reductions were endless. Those dealers and the like did not listen to the so-called costs he said, as long as the price was low.
I simply lay down and said whatever they wanted, but the price just couldn’t be lowered.
Liu Yazhou doesn’t want to make anything too spicy.
Now we sell and process more than 1.5 million barrels a month, but the profit per barrel is only 50 cents, which means that the monthly profit is 700,000.
Coupled with some other products, the monthly profit is about 1 million.
After deducting various costs, the net profit is probably around 400,000.
In other words, the annual net profit is about 5 million.
He was quite satisfied, and felt that he and Wu Zhou were right to cut off the situation immediately.
After all, he has already started to make profits, but Wu Zhou hasn't started selling goods yet.
The difference is clear at a glance.
"Mr. Liu, Mr. Wu's production line is open..."
