During the 618 period, most merchants were lying flat and enjoying the explosion of sales brought by the traffic.
Most of the big merchants have sufficient supplies in May.
Only Wu Zhou is such a hard worker. During the big promotion period, he was still struggling to prepare goods, produce and deliver goods.
Of course, this kind of thing is a happy trouble for all businesses.
The payment collection cycle of the three channels of Taobao, Tmall, and JD.com has been shortened, and Wu Zhou will immediately add the money received to the next round of turnover.
A membership system has increased Wu Zhou's capital turnover rate by at least 50%.
The 14 days between June 1st and June 16th are a period of flat consumption in the entire market. Even though the discounts are actually okay, the consumption power is actually not much different from before.
The bandwagon effect is obvious, everyone likes to rush to buy on those days, which of course results in dull days.
But everyone was calm, but Wu Zhou was not ordinary, especially after the payment cycle was accelerated.
Wu Zhou’s traffic investment efforts have once again increased.
Starting from June 7th, the power investment began to increase
On that day, the daily sales of just two Taobao stores exceeded 2 million+.
Around June 12th, the single-store sales of snack stores reached 2 million+, and the sales of department stores reached 1 million+
On June 15, the single-store sales of snack stores reached 2.8 million+, and the sales of department stores reached 1.3 million+
During this period of time, it is extremely difficult for merchants who directly compete with Wu Zhou...
In the department store category, Wu Zhou's store sales are 1.3 million+, directly ranking the top store in the department store subcategory on that day, and the second-placed store's sales on the day are 1.2 million.
In the snack category, let’s just talk about second place. In second place, Little Mouse Store’s sales for the day were 238,000.
The third place, Liangjia 218w, the fourth place, Baicao price 199w...
Snacks and department stores, two categories directly topped the list...
Therefore, in recent times, whether it is snacks or directly competing brands of department stores, it can be said that they hate Wu Zhou.
In fact, it doesn’t mean that they always rank first. Occasionally they will still fall off the list, but most of them are other merchants who have found a big Taoke, or a big anchor, or seasonal products such as the Mid-Autumn Festival have exploded. They can all be brought down.
But those situations, they all know, are just temporary phenomena. Once time passes, they will immediately return to their original state.
And every time they are surpassed, they will also learn to surpass the breaking point of their store.
For example, targeted seasonal products, such as Taoke and live broadcast can bring out large quantities of single products.
They are in a process of continuous updating and learning, humbly absorbing the advantages of their opponents, and then combining their own advantages to kill them. Make yourself stronger and stronger.
But, but... Wu Zhou's shop can't learn from it...
It really corresponds to a line in that TV series, "I can't do it."
Similar products, low price, they tried it, but couldn't get enough of it.
If you sell it at the same price, you won’t be able to measure it.
Even if I sell it at a higher price, there is still no volume.
They were almost stunned.
However, formal business competition cannot be defeated, and there are also some informal methods.
Shopping mall behavior only pays attention to the results, not the process. The winner is king, and the one who remains is also king.
"Mr. Wu, our company has been conducting in-depth cooperation with other companies recently. There is a high probability that we will not be able to continue our cooperation in the future. I am really sorry."
"Wu Zhou, a company has acquired our company, and previous orders may not be able to be scheduled normally..."
"Wu Zhou, there is a big customer who has fully booked our orders and sent all the money. Your order may have to be delayed. The specific time is not clear yet..."
"Wu Zhou, I'm really sorry..."
On the day of 616th, the performance of major channels exploded.
Wu Zhou's side was filled with calls from several cooperative factories.
There are production factories, raw material factories, and even packaging material factories...
They all called Wu Zhou one after another, saying that they could no longer cooperate.
No specific brand names were specified, but they were all concentrated in the field of snacks, and Wu Zhou could guess which companies they were.
Although in the field of e-commerce, Wu Zhou’s business can be said to be booming.
In terms of performance, there is an "unstoppable trend for tens of thousands of people", but after all, he still has little accumulation and is just a rookie.
The cooperative factories have only cooperated for a few months, compared with the years of reputation accumulation of the leading brands and the blessing of capital behind them.
"MD, you can still be so neat..."
Wu Zhou was so speechless. This method was a waste of time. How can Wu Zhou sell it if there is no goods?
Wu Zhou was not surprised how they found the factory. After all, these must be reflected in the production and packaging.
They follow the clues and can of course find them quickly.
Nowadays, tens of millions or even hundreds of millions are spent to monopolize the factory's production capacity or even buy the factory. Although the investment is huge, if Wu Zhou's company continues this momentum, their losses in the capital market may be billions or even hundreds of millions. 100 million.
It's easy to tell which one is lighter and which one is more serious.
Faced with such a strategy of removing salary from the bottom of the cauldron, Wu Zhou has no solution for the time being.
The only option is to contact the cooperative factory again.
But after contacting several well-known factories, they all had more or less exclusive agreements. They did not reject Wu Zhou's cooperation, but they were not active either.
This is a waste of time and effort.
The factories that breached the contract will definitely go to court, and Wu Zhou is already preparing materials.
But this is only the result of processing, not the solution to the problem.
"Lower your standards? Build one yourself, or even buy one..."
How much does a food processing factory cost?
How much does a packaging material warehouse cost?
What are the specific places for raw material channels...
It seems that this is the only way to solve the problem once and for all.
But in this case, the investment will be magnified again, and Wu Zhou is not familiar with the entire industry chain. Entering the market rashly may not necessarily achieve results.
It is best to have experienced practitioners...
Who is suitable?
"Sigh... I get a headache just thinking about it."
At least there is still a basic department store there.
But if the snacks don't solve the problem immediately.
It is very difficult to achieve my goal of making 100 million in half a year.
And when Wu Zhou was troubled.
In some office buildings in central cities.
Some people also noticed Wu Zhou.
"Please take a look at this company and give me a preliminary evaluation result tomorrow."
"Contact the person in charge of this company."
"..."
Some people are more cautious and require further analysis.
But there are also people who are prepared to make direct contact.
