In the end, Wu Zhou's parents still did not agree with Wu Zhou's suggestion and resigned to go to him.
In their words.
"Do more while you can still do it, and then enjoy the blessings when you can't do it anymore."
"Furthermore, even if you make money now, it's just the beginning. Later, Wu Zhou will marry a wife, betrothal gifts, buy a house and a car, and have children in the future. The expenses will be huge. You still have to save money and save more. Of course, as a parent, I am proud of him."
Finally, I hung up the phone amidst my parents’ laughter.
Although this result is not what I most expected, I still have to say it.
At least it can reduce the anxiety in the hearts of parents.
Blue Star's Wu Zhou is still relatively young and cannot understand his parents' long-term psychology.
The first time he talked to his parents on the phone, Wu Zhou already understood the reason why they worked so hard and got up early and stayed in the dark.
For Wu Zhou, their only son.
They hope to earn a little more, and a little more, so that his future can be more secure.
But now, Wu Zhou told them that after starting their business, the pressure on them to make money at this moment has been reduced by most.
In the blink of an eye, more than a month passed by in a hurry.
It’s the school’s final exams and it’s time to go on winter vacation.
However, for the second-rate university where Wu Zhou is studying, whether there is a holiday or not actually makes no difference.
There are even many students who don't like holidays, and life in school is more leisurely and contented.
Recently, teachers in various subjects have begun to plan the focus of final exams.
In order to avoid failing the class, there were gradually more students in the classroom.
The closer the exam is, the more people there are, cramming, and of course, there are also those who are making cheat sheets.
Wu Zhou was one of them in previous years, but obviously this year is different.
The improvement of talent has greatly improved Wu Zhou's learning efficiency.
By analogy, it is just the key points of the painting, of course.
As for the subjects whose scope is not clearly defined, you can probably read it a few times and that’s about it.
I won’t continue to waste time. I estimate that a score of about 60 will be enough. The teachers are still very lax in correcting papers. In order to get a higher score, it is not necessary.
For Wu Zhou, that was a complete waste. Most of these things in school are really just things in books. For Wu Zhou, there are almost no practical application scenarios.
So, long live 60 points.
Wu Zhou is purpose-oriented in learning. If something can help him, he will learn it.
Learning and absorption are more efficient, and they are often applied immediately to actually solve problems.
As his career flourished, Wu Zhou became more and more confident. In the end, he still hadn't bought a house. Since his parents couldn't come over and he was living at school, all the money was spent on running the company for the time being.
Now the company's daily turnover has reached 60,000+, and the products have been completely replaced with independent brands.
But when it reaches a bottleneck, for example, if you put 2,000 traffic in a single day, you can sell about 60,000 yuan. At the same ratio, if you put 4,000 traffic, you should sell 12,000 yuan.
But in fact, the maximum amount can only be 2,000, and you can’t put it any higher.
After trying several other products, Wu Zhou finally understood the reason and received the final affirmation from the system.
This traffic is precise traffic, and the system only pushes products to precise people. Therefore, the system does not change consumers' shopping habits, it just pushes them accurately.
Now the upper limit of Wu Zhou's cup is just like this. If he wants to increase it, he won't be able to do it.
But there are people who want to break through this traffic bottleneck.
This bottleneck only targets the platform that has reached the bottleneck. The solution is very simple, just go to another platform.
Wu Zhou’s first choice is the JD platform.
After all, most of the high-end consumers in China buy from JD.com.
JD.com has two store formats. One is a self-operated channel. You need to work with JD.com’s waiter (also known as procurement and sales) to make the brand ppt look attractive and negotiate for entry.
After settling in, the goods can be shipped directly to JD.com's self-operated transit warehouse, which will then be deployed to warehouses in major cities across the country.
This is why most places offer next-day delivery, and even same-day delivery in some areas.
The other one is called JD pop, which is similar to Tmall store.
There is actually no difference in the qualification requirements for merchants between the two.
For consumers, the biggest difference is the delivery time.
For businesses, the difference is huge. First of all, the self-operated channel is the biological son of JD.com, so the traffic tilt is very serious.
If you do pop, there is a high probability that there will be no traffic and no sales. If there is no sales, then it will be dispensable.
Of course, this traffic is definitely not free. For example, in department stores, the platform fee deduction may be as high as 25%. For example, if you sell for 100 yuan, the platform charges 25 yuan, and then deducts a certain percentage of logistics costs... In the end, I estimate that you will get about 70 yuan.
Of course, there are other things. For example, if the capital cost of certain procurement and sales is too much, it may be an unprovoked activity expense that is spread to a certain large owner.
These major domestic platforms are still very strong after forming a certain market position.
General merchants must be self-operated by JD.com. Self-operated means traffic. Once the volume is established, even if a lot of profits are distributed and the profit margin is lower, the final amount is still considerable.
20% of 10,000 yuan is 2,000 yuan, and 50% of 1,000 yuan is only 500.
So, finally, Wu Zhou opened a pop. Self-operated is not open.
Once the qualification is passed on and the deposit is paid, it will be reviewed quickly.
The product is on the shelves that day.
Still a stepped, incremental traffic model.
100 on the first day, 150 on the second day, 200 on the third day...
And JD.com’s performance did not disappoint.
Although there is no self-operated marking, it will reduce the purchasing desire of some consumers.
But Wu Zhou will clearly mark the words SF Express Free Shipping.
Secondly, JD.com’s traffic is more high-end.
With absolutely zero foundation, we sold 8 orders on the first day. 13 orders on the second day, 19 orders on the third day...
It only took about a week, after some positive reviews of the product appeared.
The transformation of products is almost the same as that of Alibaba.
In the second week, the conversion rate exceeded that of the Taobao store.
However, in the 4th week, the traffic limit was reached again.
The maximum traffic limit can only reach about 1,300, and the upper limit will fluctuate slightly. If you think about the past again, you probably have to wait until the big sale.
In just over a month after opening the store, Jingdong Pop’s sales have already reached a daily sales of more than 30,000 yuan. This performance has exceeded that of most self-operated merchants in the same category. The waiter on the self-operated side even openly started to attract investment for Qiao Fei's brand in the direct internal business group. Let all merchants show their talents. However, the waiter at the self-operated channel also directly contacted Wu Zhou and asked Wu Zhou to add his contact information and talk about self-operated issues. However, because it was the Chinese New Year period, there were very few responses from merchants. There are also some merchants who want to try their luck and see if they can be contacted directly through customer service channels.
