The media day of the Yangcheng Auto Show was very lively.
Not only was Xingchen Automobile's "Tangwang" launched on the market, but the big red flag of Spring City Automobile Group was also displayed.
Other car companies have also promoted their own popular models.
Today is the professional audience day, and there are more people at once.
In fact, the so-called professional audience day is nothing more than wanting to increase the ticket price, but also need to find a reason.
Can the distinction between professional and unprofessional audiences be based on the 60 yuan and 40 yuan tickets?
"Charlene, we are not cooperating with any brand. If we just show up at the Yangcheng Auto Show like this and are recognized by the media, it will be very expensive, right?"
Xiang Nan felt that even if he wanted to order a car, he could go to a 4S store and there was no need to make a special trip to the auto show.
"According to your statement, which venue is not suitable for us to go to watch the games during the Olympics?"
"It's everyone's freedom to come to the auto show. What does it have to do with whether or not we cooperate with the OEM?"
"Besides, we came to Xingchen Automobile to divert people's traffic even if we didn't cooperate. Xingchen Automobile must remember this favor, right?"
Charlene thought about yesterday's scene and felt that it was definitely worth spending half a day to visit the Yangcheng Auto Show today.
She had even thought about what she would post on Weibo in the afternoon.
When the time comes, I will take a few photos of myself, Zhang Wang and Ziweixing together, and then praise them a bit.
With his current popularity, Gao Luo can also bring a few customers to Xingchen Motors.
After I finish filming "Dwelling in a Small House", I might have some good projects waiting for me.
"Do you really think Nanshan Film and Television has such a bright future?"
"There are many large domestic companies, as well as many film and television companies with strong backgrounds."
"There's no need for us to get on the pole like this to help, right?"
Xiang Nan's family background is not bad. Although there is no way to compare with Fang Sisi, he is definitely many times better than the average person.
This is also the reason why he is rather arrogant.
"Domestic film and television companies all have backgrounds behind them. This is a fact."
"But Nanshan Film and Television is different from other companies. You can tell by looking at the development history of Nanshan Group and the awards it has received in recent years."
“Throughout 2006, Nanshan Group ranked first in the country in terms of the number of patent registrations.”
"We now have more than 50,000 employees, including more than 10,000 highly educated R&D personnel."
"The most important thing is that it is currently on the rise, and it is entirely possible to double its size in the future."
"This kind of enterprise that has mastered core technologies is definitely not comparable to those of ordinary film and television companies."
"To put it bluntly, as long as the Nanshan Group provides food, many celebrities will be famous for a lifetime."
Xia Lin was just from an ordinary dual-income family in the Magic City. Although she was much better than the average person from a rural background, she really didn't have any family background.
This situation also caused her to look at the problem from a slightly different perspective than Xiang Nan.
The fact that they came together was a coincidence.
"Okay, since you value it so much, I'll just listen to you."
"Anyway, judging from the response online, Star Car's Look Up should be okay."
"The price is almost two million when it's launched, so it's not out of stock."
Xiang Nan put his hands in his trouser pockets, wearing sunglasses and a baseball cap, and followed Charlene toward the Xingchen Automobile booth.
At the same time, Yang Ze and Zhang Kuan also came to the car show.
I saw that each of them was holding a digital camera, and I didn’t know whether they wanted to take pictures of beautiful cars or car models.
Although it is November, the weather in Yangcheng is still relatively hot.
The temperature actually reached 31 degrees at noon.
The temperature inside the venue is really not low either.
There were so many people and it was so lively.
"Are you really going to buy it?"
"That's not how you spend your money, right?"
Zhang Kuan felt that Yang Ze seemed to be serious and couldn't help but start to persuade.
A car worth more than one million yuan is a bit too disrespectful to regard money as money.
"hey-hey."
"I only told you that my home was demolished, but I didn't tell you that I bought shares of China Shipbuilding Industry Corporation this year."
"Just the income in the past few months is enough to buy a car and look up to it."
"It's just that I don't want my parents to know about this money, so I won't use it."
"I persuaded my mother to pay for the car for my father."
At the last moment, Yang Ze showed off.
This made Zhang Kuan suddenly feel depressed.
He also trades in stocks.
Even stock trading has a long history.
Seriously, he hasn't really won any money yet.
Even if the market was very good this year, he only earned less than twenty points.
Compared with his past losses, it is simply not enough.
But what do you think Yang Ze said?
Have you earned a car in recent months?
Does this still allow people to live?
Zhang Kuan was very depressed and thought that he should go shopping at Mercedes-Benz, BMW and Porsche first, and then go to Xingchen Auto after his mood calmed down.
Otherwise, seeing Yang Ze being so proud and looking up to him, he still relies on squeezing the bus to go to work...
"There seems to be someone distributing ice cream over there. It would be nice to have some ice cream in this weather."
After walking around the Porsche showroom, Zhang Kuan and Yang Ze came to the BMW showroom.
I happened to see the pretty girl at the front desk handing out ice cream.
"This BMW is quite arrogant. It actually distributed ice cream to the audience."
"This wool must be harvested."
Although Yang Ze is not short of money, the feeling of gathering wool is completely different.
So he walked over to Zhang Kuan very actively.
"Hello! I'll get an ice cream."
Looking at the ice cream in the hands of the customer who just walked away, it was obviously higher quality than the Yangcheng brand ice cream that costs $5 a piece. Zhang Kuan was a little more excited.
This thing looks like it's worth seven or eight yuan.
That’s it.
I picked it up a few times and the ticket price was half of what it was.
“Sorry, we’ve run out of ice cream!”
The pretty girl at the front desk smiled in line with social expectations, which immediately put Zhang Kuan in a bad mood.
Finished collecting it?
Such a coincidence?
Why do I feel like there is still something in the foam box?
But Zhang Kuan also wants to save face.
Especially in front of a beautiful girl, they have already said that they have taken her, so naturally it is not easy for him to stalk her.
So I had to leave the front desk of the BMW booth a little disappointed.
Then he was no longer in the mood to continue looking at cars at the BMW booth, so he walked a few steps forward and went to the Xingchen Automobile booth.
As soon as Yang Ze saw the staff, he took off the keychain from under his waistband, showed off Ziweixing's car keys, and then asked: "If old customers buy it, are there any discounts?"
Zhang Kuan, who was very familiar with Yang Ze, knew that this guy was going to do it again.
So I turned my head directly, not wanting to listen to his conversation with the staff.
However, at this moment, he discovered that the BMW front desk seemed to be distributing ice cream again?
It's only been less than two minutes, right?
Is the ice cream back in stock?
I didn't see anyone delivering the goods.
Thinking of this, Zhang Kuan immediately picked up the digital camera in his hand and turned on the video recording mode.
I saw the two pretty girls at the front desk of the BMW booth, very enthusiastically handed two ice creams to the foreigners with yellow hair and white skin.
Not only that, the other person was actually very enthusiastic, explaining how to eat this ice cream with a smile on his face.
I even wanted to personally help the other person open the lid of the cup and tear off the plastic film on the spoon.
All this was recorded by Zhang Kuan.
At this moment, Zhang Kuan's face was very ugly.
If you and Yang Ze go to get the ice cream, it won't be there, but if others go there, it will be gone?
What does it mean?
Zhang Kuan wanted to rush over and argue, but he felt that the matter could not be left alone.
He was going to do a big one.
Take a deep breath.
He took a few steps forward to more conveniently take pictures of the front of the BMW booth.
In the next few minutes, several Chinese spectators went there one after another to get ice cream, but without exception they were told that there was no more ice cream.
At this time, something happened that made Zhang Kuan even more angry.
After the two people who had received the ice cream finished eating, they were still not satisfied and went over to receive the ice cream again.
At this time, the "finished" ice cream at the BMW front desk was available again! ! !
No explanation is needed, Zhang Kuan understands everything.
This is the 21st century, and the braids in some people’s hearts have not yet been cut off.
"Zhang Kuan!"
"Zhang Kuan!"
"What color do you think goes better with looking up?"
Not far away, Yang Ze and the staff of Xingchen Automobile successfully entered the process of ordering a car.
"If you want to buy a car for your dad, just ask your dad!"
"I'm in a hurry, so I'm going back now!"
Zhang Kuan, who was filled with anger, had no interest in continuing to watch the auto show.
At this moment, he just wants to spread his video all over the Internet to expose BMW's behavior of treating viewers differently.
This scene made Yang Ze a little confused.
We agreed to look at the car together, but ended up going back first?
Is it because he doesn’t like to buy luxury cars?
It shouldn’t be!
Lao Zhang is not like this.
Yang Ze couldn't figure it out, so he simply stopped thinking about it.
After leaving the auto show, Zhang Kuan immediately started to get busy when he returned to his residence.
He first exported the video from a digital camera, and then edited several versions himself.
Depending on the needs, these versions include dozens of seconds, several minutes, and even full versions.
He plans to upload these videos on QQ group, Weibo, Tianya Forum, Maopu, Weibo, Youku, Tudou, etc.
Don't you look down on me?
Not even a single ice cream!
Then I will make you look good!
Following Zhang Kuan's fierce operation, these videos soon appeared in various places on the Internet.
Although Zhang Kuan has a small number of fans in various places, the spread speed was limited at first.
However, the multiple channels of communication and exponential explosive growth still made this matter fermented into the hottest event on the entire Internet in just a few hours.
"Ayang, the company just called me and said that the hottest news on Weibo today is about BMW, and asked me to see how to deal with it."
"At first I thought it was strange. A normal employee shouldn't have made this call to me."
"But after looking online, I found that this thing is really special."
Fang Sisi took the initiative to call Cao Yang and told him what happened on Weibo.
Such outrageous content, with pictures and facts, naturally spreads very quickly.
"What's so special?"
Cao Yang, who was wandering around the car show, asked curiously.
There were too many things going on yesterday, and Cao Yang didn't have time to visit the booths of various car companies. Naturally, he couldn't miss it today.
After all, he also wants to find out what changes are happening in various car companies now.
You can't always act according to the impression in your mind, because you may end up with bad things at some point.
"You should be able to get ice cream at the BMW booth, but they treat Chinese visitors and foreign visitors differently. This situation was captured on video and posted online."
"Nowadays, netizens are full of curses, and BMW has become a hot search topic."
Fang Sisi briefly told Cao Yang.
This put Cao Yang in a daze.
Did BMW’s ice cream incident happen in 2006?
Why don't you have any impression?
Is it because smartphones were not popular in the original history, so they were not exposed, or is it really because of the impact of this butterfly?
Cao Yang, who was a little dizzy, was stunned for a while and didn't speak.
This made Fang Sisi on the other end of the phone a little strange.
"Ayang!"
"Ayang, are you listening?"
"Hey, hey, that signal might not be very good."
Cao Yang came to his senses and immediately passed the blame to China Mobile.
"What do you think we should do about this matter?"
"Do you need any intervention?"
“I feel like someone from BMW may contact us soon and ask us to remove the hot search.”
If it were a normal matter, Fang Sisi would definitely not make this call to Cao Yang.
But when it comes to BMW cars and the automotive industry, the situation is quite special.
She also went to the auto show yesterday and knew that the BMW booth was next to Xingchen Automobile, so she paid more attention to this matter and wondered what Cao Yang's attitude was.
"We at Weibo are committed to creating a fair and just public opinion environment, and the rights of all users to speak should be respected."
"As long as there are no violations of law or discipline, we have no reason to interfere."
When Cao Yang's official rhetoric came out, Fang Sisi understood it immediately.
After hanging up Fang Sisi's call, Cao Yang immediately started thinking.
What impact will this matter have on BMW cars?
What impact will it have on Xingchen Automobile?
It is completely unrealistic to expect that an ice cream incident will bring down BMW.
But there is no problem in taking this opportunity to let Xingchen Automobile gain some traffic.
"Zeng Bu, please make arrangements immediately. Starting from tomorrow morning, the front desk of our booth will start distributing ice cream to visitors."
There is no need to make any special moves or stand up and criticize BMW for doing this. Xingchen Motors can disgust BMW as long as it hands out ice cream.
When the time comes, with appropriate marketing, a hot search will definitely be there.
However, Cao Yang already knew about BMW, and Aimoha, as the person in charge of BMW China, was naturally informed.
"what happened?"
"Why did this happen?"
"Isn't ice cream distributed to all visitors?"
Aimoha was in an extremely unhappy mood and yelled at Mikedy.
Phillips, the president of the Asia-Pacific region, had just called him and asked him about the things he did online.
"I just got the report, and asked the front desk to find out about it, and then I got the general situation."
"There are really too many visitors from Huaxia, and the ice cream we prepared before was not enough."
"So when we got to the back, the front desk took it upon itself to treat visitors differently."
When McTee explained this, Amoha became even more angry.
"Do you think the Chinese believe your explanation?"
"You should quickly find a way to resolve this matter."
Aimoha was extremely depressed at this time.
This is unlucky for people. Even drinking cold water will hurt their teeth.
"I will immediately arrange for people from the marketing department to issue a statement to publicize this matter."
Although McTee realized that this matter seemed to be a bit serious, he did not realize that the heat would be so high later on.
That night, the hot news all over the Internet was almost all about BMW's ice cream scandal.
Other car companies naturally saw marketing opportunities from this.
"Immediately post a notice on Weibo and our booth will start distributing ice cream from tomorrow."
Wang Ying of Great Wall Motors gave the order to the sales department as soon as he saw the news.
She certainly didn't want Great Wall Motors to miss such a good opportunity to gain popularity.
Anyway, it was the BMW that was injured, not her.
As Great Wall Motors took the opportunity to market on Weibo, other car companies naturally followed suit.
BYD's official Weibo: "Friends who are watching BYD's S6 are so enthusiastic and the atmosphere is so hot. We don't play with water, don't engage in false marketing, and sincerely serve ice cream. Eat ice cream, cool down and stroll around the exhibition, here are the arrangements superior!"
Chery Automobile's official Weibo reads: "Test drive Tiggo and win free ice cream."
Geely Automobile's official Weibo said: "Isn't it just an ice cream? Come to our Geely Automobile booth and arrange it for you for free!"
Even Audi’s official Weibo is not far behind: “Come to the Audi booth and enjoy delicious ice cream.”
This kind of embellished and hot-button marketing has pushed the popularity of the BMW ice cream incident to a new level.
At around 11 o'clock that night, BMW's official Weibo was finally updated.
"Hello to all old and new BMW friends!"
"First of all, I would like to solemnly apologize to everyone. Because of the Yangcheng Auto Show incident, BMW occupied public resources. We deeply apologize for the negative experience and mood it has brought to everyone."
"Friends who have been to the Yangcheng Auto Show should know that the temperature at the auto show is relatively high. This time BMW is willing to provide a cooler for friends who come to our booth, so that everyone can be happier and more comfortable when visiting our booth. booth."
"We plan to prepare 300 servings of ice cream every day to distribute to friends visiting the booth."
"In fact, in addition to distributing 300 copies every day, we have also reserved a very small part for our colleagues who work very hard on site."
"The foreigners you see in the video are our colleagues, and they wear badges."
"In addition, due to our negligence and lack of meticulous management, we have led to a bad experience. The two etiquette ladies involved in the incident are also newcomers to society. Can everyone please give them some tolerance and space?"
"We apologize again for this. If you have any comments or suggestions for us, you are welcome to speak in the comment area. We will definitely accept it with an open mind, make serious corrections, and provide positive feedback!"
Although this statement was released only after 11 p.m., there are still many night owls on the Chinese Internet.
Obviously, this statement cannot satisfy everyone.
Especially Zhang Kuan, who shot the video, couldn't accept this explanation at all.
"This is a clear act of discrimination."
"If it is true that a small portion of the ice cream is reserved for employees, then why do employees need to eat ice cream in a common area?"
“If employees do wear name badges, why do their ice creams look the same as regular spectators’ ice creams?”
"Why do I feel like these two girls are a bit obsessed with foreign things?"
"Apologies go a long way!"
"When I was in middle school, I read a book called "Making Tables and Meeting Foreigners", and now there is a real-life version!"
…
Various comments appeared on BMW's official Weibo in an instant.
Nine out of ten people disagreed with this statement.
This made the matter even more popular.
"Ai Moha, last night in the European stock market, the company's stock price fell by 3.62% at the close, which was a heavy loss!"
"There are already people on the board of directors who are paying attention to what is happening in China."
"You must calm down this matter as soon as possible, otherwise you won't blame me."
Early the next morning, Phillips made a call to Aimoha.
What he said made Aimoha’s heart go cold.
Isn't that just a few less ice creams?
Why did the stock price at the headquarters even fall?
Dropped 3.62%!
Is this enough to give everyone who attends the Yangcheng Auto Show a lifetime of ice cream?
"Phillips, don't worry!"
"We will re-issue an official apology statement immediately!"
At this time, apart from apologizing, Aimoha could no longer think of any other way.
"What's the use of apologizing?"
"The apology statement you posted last night is now trending."
“Do you want to be on the trending search again?”
Phillips then dealt another blow, scolding Aimoha until he doubted his life.
This time at the Yangcheng Auto Show, it really didn’t sit well with him.
"That……"
"Then what should we do?"
By some mistake, Aimoha asked a question.
"You should discuss this with Chinese executives from several companies. They know China's national conditions best."
"We must find a practical way!"
After Phillips finished speaking, he hung up the phone.
And just when Aimoha was in a hurry to find someone to hold a meeting to discuss, the atmosphere at today's car show completely changed.
A lot of car companies were handing out ice cream in front of their booths.
Some people even came directly to the BMW booth with a few ice creams and then dropped them on the front desk.
This scene changed the flavor of the Yangcheng Auto Show a little bit.
"August, I heard that seven or eight car companies are giving out ice cream today, and even Audi has joined in."
"Xingchen Automobile and Porsche are also distributing ice cream in our showroom. Should we also make arrangements?"
Yang Ming saw that his exhibition hall was slightly under-popular and couldn't help but mention it to his boss.
"Everyone is handing out ice cream, and it won't be interesting if we follow suit."
"You can ask someone to order a batch of ice cream, and we will distribute the ice cream when the time comes."
Mercedes-Benz and BMW can be said to be in love with each other. August is naturally happy to see his rivals suffer.
It’s not like he took the lead anyway.
"No problem, I'll make arrangements right away."
"I checked Weibo early this morning, and many of the hot searches on it were related to the automobile industry."
"I think Weibo, as a platform, should also be very important for our publicity."
“Will the company consider setting up a dedicated team to operate the official Weibo account?”
As a Chinese, Yang Ming has a more direct experience of the changes in China's Internet.
As an influence that rivals the four major portals and even has unique advantages in interacting with users, Weibo will definitely be a force that cannot be ignored in China Internet in the future.
As the sales director, Yang Ming feels that the company needs to make good use of this change.
"You collect and sort out the information of other OEMs on Weibo, and then I will make a judgment."
As someone who was born with a doctorate in engineering, August has never been that good at publicity.
Therefore, when making various decisions, I hope to have more reference information.
However, Mercedes-Benz is still struggling with marketing on Weibo.
Other manufacturers don't bother at all.
"Mr. Cao, I heard from people on Weibo that seven or eight car companies have approached them to buy hot searches in the past few days."
"At that time, it is estimated that it will have a certain impact on our traffic."
"Should we say hello to Weibo?"
The BMW Ice Cream scandal happened in the past two days, and the situation at the entire Yangcheng Auto Show has become delicate.
Cao Yang, who was originally planning to return to the company to engage in research and development, now continues to come to the auto show.
Only at the forefront of the auto show can we fully feel the changes on the booths of various car companies.
"Don't worry about it for now, our popularity is so high, it's impossible not to have even one hot search."
“Other manufacturers are willing to buy hot searches, which is very beneficial to Weibo’s operating reports.”
"Now the listing team over there is also competing with the investment banks."
"Better operating data will be very beneficial to Weibo's listing."
Now that the stock market is booming, it can be said that Weibo's listing has not encountered any resistance.
Even the versions of Weibo launched in places such as the United States and East Asia have a large number of registered users.
Under this circumstance, Weibo’s valuation has soared to more than 500 million US dollars.
According to the current plan, it will be officially launched next month.
The game now is how to set the listing price.
Therefore, at this critical juncture, Cao Yang still attaches great importance to the development of Weibo itself.
After it goes on the market, we will fully consider how to cooperate with the development of Xingchen Automobile.
"Then I understand."
"Another thing is that BMW seems to be communicating with Weibo about advertising. The purpose is to get Weibo to remove some hot searches related to the ice cream scandal."
"Stop adding fuel to the flames behind the scenes."
"Do you think this business can be done?"
Zeng Tingting asked another question a little confused.
"Do it, why not do it."
"As long as the money is in place, everything is easy to discuss."
"It is unrealistic to expect that this ice cream scandal will seriously damage BMW's vitality."
"It's nothing more than disgusting them, and it will come out every once in a while, which will affect some consumers' desire to buy."
Cao Yang gave his reply without any hesitation.
However, Xingchen Automobile was the first to add insult to the BMW Ice Cream scandal. After the people at BMW figured it out, they would probably feel a little more depressed.
Of course, they are not in the mood to think so much these days.
Because with the help of various car companies, the popularity of this matter has not decreased at all.
Even the German website exposed this matter.
"Amoha, it's been two or three days, why can't such a simple thing be solved?"
Phillips was furious.
BMW has been developing smoothly in China in recent years, but now its reputation has been ruined because of an ice cream incident.
These foreigners care very much about the reputation of the brand.
This is definitely a public failure case of brand crisis.
He doesn't want this case to appear in any university's MBA textbooks in the future.
"Our Huaxia branch has specially approved 30 million in advertising fees. There are very few reports on this on various portal websites."
"We are also preparing to formally sign an advertising contract with Weibo."
"The heat on this matter should slowly subside by then."
Aimoha obviously didn't do much these days.
However, judging from the results, the effect does not seem to be very good.
"I don't care what you do in the middle, I only care about the results."
"Ah Moha, now so many car companies have stepped on us and isolated BMW."
"Even Mercedes-Benz and Audi are involved. If you can't solve this situation immediately, then I will consider proposing to the headquarters to fire you."
As soon as Phillips released this ultimate move, Aimoha immediately became anxious.
"Don't worry, I will go to the organizers of the Yangcheng Auto Show to protest again and ask them to restrain the behavior of various car companies and not do things that add fuel to the fire."
"I will also ask our partners in China to take action immediately."
Regarding the position under her butt, Aimoha immediately became anxious.
This time, he planned to follow the advice of the previous company's Chinese executives and not follow the market economy approach.
Soon, BMW's action naturally had an effect.
The organizers are also under a lot of pressure now.
Everyone hopes to be on trending searches and expand their influence.
But no one wants to be trending in the form of negative news.
In particular, there are many foreigners here in Yangcheng. If this controversy continues to ferment, it is likely to cause some chain reactions in other areas.
This is a scene that the organizers of the Yangcheng Auto Show do not want to see.
Now BMW has taken the initiative to protest, and they have just followed the trend and sent formal notices to all participating car companies.
All car companies are not allowed to continue activities such as delivering ice cream and ice cream.
And the organizer also personally arranged personnel to patrol to see which car companies are still issuing cars.
"Mr. Cao, the organizer of the auto show called me and asked us to stop distributing ice cream immediately."
"I think we should consider giving them some face and not giving out the ice cream?"
Neither Cao Yang nor Zeng Tingting went to the car show today.
It’s already the general audience day, and no heavyweights will visit.
In addition to holding car shows, there are still a lot of things waiting for them to do in the company.
"Since the organizer has called you, I must still give you this face."
"This time they helped us arrange the exhibition hall, and they also put in a lot of effort."
"It's just cheap BMW. They finally found the right key to solve the problem."
Although Cao Yang didn't expect the ice cream scandal to cause much harm to BMW, he certainly didn't want it to end so early.
In the past two days, the number of visitors to the BMW booth alone was more than double that of other booths.
As Xingchen Automobile, which is next door to BMW, naturally enjoys an overflow of traffic.
"This incident made me realize one thing, that is, in the Internet age, a small thing may have a very big impact on the brand."
“If done well, it will have a positive impact; if done poorly, it will have a negative impact.”
“This is a test of a brand’s public relations capabilities.”
"Mr. Cao, I think the group can consider setting up a brand public relations department to be responsible for this aspect."
When Zeng Tingting said this, Cao Yang couldn't help but nodded.
Brand PR Department!
It is indeed necessary to establish this department.
"You're right. The group can set up a brand public relations department immediately, but I'm afraid we need to put some effort into recruiting personnel."
In this position, I am very free when I have nothing to do.
But when something happens, you must make a decision and find a solution to the problem in a short period of time.
So it actually tests the level of the person in charge.
It even tests the person in charge’s network.
"When Deputy Director Xia of China Channel came to Yangcheng a few days ago, during my communication with her, she accidentally mentioned that one of her nieces went to a newspaper after returning from studying abroad."
"However, Director Xia feels that with the development of the Internet, the newspaper's influence will continue to decline, so he doesn't want her to stay at the newspaper all the time."
"I think we can consider asking her to take charge of the brand public relations department, and then pair it with an experienced deputy. The remaining ordinary employees can be recruited in any way."
Zeng Tingting's IQ and EQ are both very high. A quadrilateral warrior of 155, this is no joke.
It was obvious that she had carefully considered this arrangement.
"Director Xia's niece?"
Cao Yang thought about the pros and cons, and soon realized the beauty of this arrangement.
"Yes, her name is Xia Qingqing, she is 32 years old this year."
"Although he is not too old, he is still experienced in the media industry."
"The most important thing is that she can communicate directly with China TV and other media, and she can deal with it calmly when things happen."
In front of Cao Yang, Zeng Tingting stated the matter very straightforwardly.
Beating around the bush is not conducive to solving the problem.
"Okay, then you go back and ask the HR department to schedule an interview with her, and I'll take the time to chat with her as well."
"If there is no problem, we will formally invite her to take charge of Nanshan Group's brand public relations business."
As a large private enterprise with a turnover of more than 50 billion, Nanshan Group has become more attractive to many people.
There are even some people in the company who joined directly after giving up their original iron rice bowl.
Of course, Nanshan Group did not treat these people badly.
Both in terms of salary and benefits, as well as job promotion, we have been given very good arrangements.
On the other hand, as the organizers of the Yangcheng Auto Show issued a notice banning the gift of ice cream and ice cream, the popularity of BMW's ice cream scandal has finally subsided.
The interest of the people who eat melons in this kind of thing is actually limited.
When new news comes out, attention will naturally shift.
"Phillips, this matter is almost over."
Seeing that the influence of the matter began to decline, Aimoha finally dared to take the initiative to call Phillips.
"Although the matter seems to be over soon, the potential impact will not be over in a day or two."
"In order to avoid similar situations from happening again in the future, it is necessary for the Huaxia Branch to provide special training to each employee."
"Chinese people should not discriminate against Chinese people."
"Everyone is equal and should not be treated differently."
Naturally, Amoha had no way to refute Phillips’ words that were full of moral justice.
So after hanging up the phone, I immediately asked the human resources department to arrange relevant training for all Huaxia employees in the company.
However, what made him feel very depressed was that the pictures of this training were taken by someone and posted online.
""Special training on Chinese people not to discriminate against Chinese people"!"
Such a training program has made BMW a hot search again.
This made Aimoha very depressed.
Of course, netizens’ enthusiasm has its limits.
BMW has apologized twice and given an explanation that, although not easy to accept, is not unreasonable either.
In this case, the heat of things finally subsided slowly.
More than a week after the Yangcheng Auto Show, basically no trace of these things can be found on Weibo's hot search list.
As for Nanshan Group, it is preparing to hold a large-scale new factory commissioning ceremony for Xingchen Automobile, and prepares for Xingchen Automobile to continue to be on the Weibo hot search list.
In addition, Ziweixing is produced in trial factories, and the production capacity is very limited.
Fortunately, the sales volume of Ziweixing is also limited, so the supply will not exceed the demand.
But looking forward to the launch, the trial factory will definitely not be able to meet the production capacity demand.
The new factory started to be built last year has officially come into use.
This new factory will bring many surprises to everyone.
(End of chapter)