Chapter 248 [Another money-making project]

Style: Romance Author: Let the pig flyWords: 3269Update Time: 24/01/11 09:42:25
Lin Zhichao came to the 'Crocodile Shirt Building' at No. 10 Ice House Street. This building was capped in May and is now in the renovation stage. It will open on New Year's Day in 1959.

In fact, this efficiency is already very low!

The 'China Construction Building' at No. 28 Queen's Road, which Xu Aizhou led the investment, started construction at the same time as the 'Crocodile Shirt Building'. It is now at the end of renovation and is expected to open in September.

This is because Lin Zhichao has very high requirements for construction and is not in a hurry.

"We must work hard to attract investment. The basement, first and second floors will attract investment in clothing stores, gold shops, watches, toy stores, etc., and the third floor will attract investment in restaurants, coffee, and teahouses. The restaurant must recruit mid-to-high-end restaurants, and there must not be too much oil smoke or open flames. ." At the scene, Lin Zhichao preached.

He was surrounded by management staff such as Huang Changhong and Hu Zhaoxu, and everyone listened attentively.

"Boss, crocodile shirts and Bond toys are all here, right?" Huang Changhong immediately thought of two brands.

"Well, Crocodile T-shirts is going to open a big store here, just the 1,300-square-foot store on the first floor!" Lin Zhichao said.

Crocodile shirts have become a well-known brand in Hong Kong and have gradually become the clothing choice of the middle and upper class. Currently, the annual profit is stable at one million Hong Kong dollars, and huge sums of money are spent on advertising on TV stations, radio stations, and buses every year.

Bond Toys currently has a flagship store in Hong Kong. In addition to its own toy products, it also represents Barbie dolls, and its business is also very good.

There are more than 30 stores in the entire Crocodile T-shirt shopping mall, so attracting investment is not difficult.

Huang Changhong added: "If you choose a gold store, Chow Tai Fook is the best choice. I will talk to Zheng Sheng later!"

After Chow Tai Fook implemented '999 Gold' under Cheng Yutong, it gradually became one of the gold shops with the best reputation and best business in Hong Kong.

Lin Zhichao said with satisfaction: "That's right! A shopping mall like this must recruit 'brands'. Real brands can make the shopping center a success. Similarly, in order to attract well-known brands to settle in the shopping mall at the beginning, the rent can also be discounted. . As long as the popularity of the shopping center is increased, the lessor will have a greater say."

Huang Changhong is now the deputy general manager, and his business is no longer limited to construction, but the entire real estate field. Therefore, retail real estate is also a real estate business.

"Well, I learned a lesson!"

After all, Lin Zhichao has lived through more than one life. In terms of commercial real estate level, there is no one else in the world.

He is also considering an issue recently, which is to let Uniqlo introduce well-known foreign clothing brands and open agency stores in Hong Kong. In this way, I will slowly get involved in other clothing fields.

After explaining the investment requirements of the Crocodile T-shirt Shopping Center to his subordinates, Lin Zhichao felt relieved.

In fact, such a small shopping mall is a patent of Hong Kong. Because of the small area and high concentration of businesses, the ground floors of many buildings in later generations were fully utilized to open shops.

There are even shopping malls with a height of more than ten floors, such as Times Square, THE ONE, Royal Fort Building, etc. in later generations, which are all shopping malls with a height of more than ten floors.

After inspecting the site, Lin Zhichao returned to the office of Cheung Kong Holdings.

"Boss, all 110 units in Telford Garden have been exchanged for 110 residential units and HK$1.25 million in cash!" Hu Zhaoxu took the time to report.

Lin Zhichao showed a smile and then said: "Yes, the cost is acceptable!"

Although, the current land of 40,000 square meters only costs more than 3 million Hong Kong dollars. But after all, the house is in the hands of others. If you encounter a "fixed building", a unit may cost you more than 100,000.

In the previous life, there was a "Nail King" in Hong Kong, that is, the king of nail households. He seemed to be called "Chen Guihong". He once sold nails for several million dollars on Mercury Street in North Point. As a result, he made more than 100 million Hong Kong dollars, and the target was Lee Shau Kee. Henderson Land. Li Zhaoji always likes to buy old buildings and land from unofficial land, so he is the favorite real estate developer of "nail house" people.

Hong Kong's "nail households" are all professional, backed by banks or associations, and compete with real estate developers. Sometimes they are worried about being 'forced to demolish' by the court, so they will buy multiple units to avoid reaching the 'compulsory demolition line'.

However, it seems that Ding Ding Lou has not yet awakened, so Lin Zhichao's previous worries were in vain.

Hu Zhaoxu said: "The properties we exchanged with them are all in relatively good locations and floors, and there are cash subsidies. The conditions are very satisfactory to everyone!"

Lin Zhichao said: "Of course it is! Others will also calculate the economic calculation. Their land can be used to build high-rise buildings. What really makes people willing is that the real estate industry is in a slump now, so they don't want to sit on the land and raise prices."

"It makes sense! The boss chose a good time!"

In fact, some other means were also used, such as removing the property management company very early, which left Telford Garden in a mess; at the same time, some tenement buildings were demolished by Yangtze Real Estate immediately after they were expropriated, leaving a mess. .

As a result, Telford Gardens became a 'garbage dump', and those owners who were hesitant at first agreed no longer wanting to endure it. Of course, Changjiang Real Estate is also kind. For the "move-in" property it replaces, a cash deposit of 8,000 to 12,000 is given.

Some have received a subsidy of RMB 12,000, and with half the amount of subsidy, they can almost buy a house again.

After Hu Zhaoxu left, Lin Zhichao fell into thinking.

Starting next year, Cheung Kong Industries will have to plan 'development of real estate projects' again.

The larger projects include:

The commercial and residential project at Paterson Street (225,000 square feet) in Causeway Bay, Hong Kong Island. This project is expected to build nearly 2,000 residential units and a large number of commercial floors;

The new 'Telford Garden' on the Ferry Street site in Yau Ma Tei, Kowloon (206,000 square feet), this project is expected to be able to build 3,000 residential units (the land area is relatively large)

A commercial and residential project on the Hei Wan Street site (155,000 square feet) in Causeway Bay, Hong Kong Island. This project is expected to be able to build about 1,500 residences.

These are three relatively large projects, and they must be developed during the period from 1959 to 1964.

Currently, Changjiang Real Estate's land reserve is 1.308 million square feet. After excluding three major projects, it still has an area of ​​6.7 million square feet. Of course, the land would have been purchased from 1959 to 1962.

Drunken Bay, Jomtien Shipbreaking Yard.

There is a row of iron houses on the shore, which are where workers rest and where they are on duty.

In front of the tin room are some dismantled steel, divided into square shapes of about 50 to 80 centimeters. Since the steel used in merchant ships and warships is relatively good, the dismantled steel is very valuable and can be sold directly to Japan or to steel plants in Hong Kong.

Lin Zhichao stood on the shore, with Deng Zhongfa and other management beside him, accompanying him on his inspection.

He looked at a 10,000-ton cargo ship on the tidal flats and said: "Ship scrapping is the cheapest way to dismantle ships, but it is also the most likely to pollute the environment."

It seemed that he was inspired by it, but he had no intention of objecting!

The so-called "ship breaking" literally means that at high tide, the cargo ship is driven at full power or towed by a tugboat, and rushed to the shoal on the shore at the maximum speed, and then the operation is carried out. Since the cargo ship has been stranded, it can be dismantled directly manually without the help of much machinery.

This approach has two disadvantages:

First, the pollution is serious, but it is a common practice in this era. The later "Hong Kong Convention" formulated by Hong Kong (also the world's first convention formulated by China), after its release in 2009, explicitly prohibited 'ship breaking on beaches'. Of course, Bangladesh and India, two major ship breaking countries, have If it is not fully complied with, it involves the interests of many people and is difficult to implement.

Second, it is more dangerous for workers. Since dismantling is all done manually, the risk is naturally very high.

Of course, there are so many disadvantages to this kind of shipbreaking, but there is only one advantage, and that is 'low cost'.

Therefore, it is impossible for Lin Zhichao to build a hardened ship-breaking yard. If that's the case, it would be strange not to be laughed at as a fool.

Deng Zhongfa catered to Lin Zhichao's point of view and said: "This ship-breaking method is almost the same all over the world. Regarding the pollution problem, we can only do as good a job as possible."

Lin Zhichao nodded and said: "Hong Kong people don't even have enough to eat, why do they have to think so much? I just said it casually. This industry is huge. If you don't believe it, just wait and see. In less than three years, There must be one or two hundred ship-breaking yards in Hong Kong."

Deng Zhongfa and others were stunned, and then they thought that the boss was judging the Hong Kong Ship Recycling Factory because of the wig and plastic flower industry.

Later, Lin Zhichao did not dwell on this issue. After all, it was still early to say this. Hong Kong people would not notice the Zhongtian Shipbreaking Plant so quickly; even if they did, they would not know where the ship was purchased.

In short, by the time everyone reacts, Zhongtian Shipbreaking Plant will also have deep pockets and can purchase large quantities of ships to be dismantled.

"Then the management should not be sloppy, sum up experience and improve management. Even in low-level industries, excellent management systems can stand out among peers. If you manage well, Britain and the United States even sent aircraft carriers to us to dismantle untie."

Deng Zhongfa and others were beaten and quickly made serious assurances.

Afterwards, Lin Zhichao conducted a careful inspection, chatting with everyone about details and improvements. In short, due to his extremely professional skills, his subordinates were all a little stressed.

If Zhongtian Shipbreaking Plant operates at full capacity, it can easily earn tens of millions of Hong Kong dollars in profits in the next three years, which is considered a good business;

The important thing is that the scrap steel was handed over to the Zhongtian Iron and Steel Works to be forged into steel bars for construction. The steel bars were given priority to Yangtze Real Estate and made a lot of profits.

The biggest reason why this kind of business is so profitable is that it is one step ahead and its financial strength; and Lin Zhichao does not need to put in too much energy at all. It is rare for him to take a look or call the senior management to the office to inquire.

At present, the profit of an old ship is very large. The price of a 10,000-ton cargo ship (to be scrapped) purchased by Global Shipping at the Aden Port is US$70,000 (approximate price). After the purchase, it can arrange a shipment of goods to Hong Kong, and then It depends on the situation whether to continue using it or dismantle it immediately. If a 10,000-ton cargo ship is dismantled, there will be about 3,000 tons of steel, and the profit will be very high.

In short, Lin Zhichao is responsible for this matter according to two systems. The Global Shipping team purchases the ship and decides whether to dismantle it according to the situation; if it needs to be dismantled immediately, it will be sold to Zhongtian Shipbreaking Plant at a profit of 8%.

If you find a usable boat, you can immediately make many times the profit, and you will really become rich. In order to operate these broken ships, Lin Zhichao also specially registered a shipping company to avoid losing the face of Global Shipping.

(End of chapter)