"Teacher Wang's perspective is really different from how a layman like me looks at the entertainment industry. It's very exciting!" Jing Gao picked up the tea cup and raised it to Wang Hailin to signal, smiled and said to Shaofan: "Shaofan, let's talk about it this way, Is Phoenix Film and Television considered a hateful Internet capital now?"
Fang Shaofan couldn't help but feel a little nervous. He didn't have Liao Rong to speak for him at this moment. He was somewhat reluctant to let go in front of Mr. Jing. He smiled bitterly and said: "Mr. Jing, Phoenix Films is still providing guidance on the A-share listing. We might not be able to get along well with each other later." In the next year, what kind of capital do we think we are? But iQiyi is definitely on top."
He Qingsha quietly pursed her lips and smiled. Mr. Fang is trying to divert trouble from the east. She somewhat understood Mr. Jing's thinking and stance.
In the final analysis, Mr. Jing does not stand from the standpoint of how the capital side can make money better and faster, but from the standpoint of the audience, who hopes to see a good show. And these are exactly what domestic entertainment is difficult to produce. Each year’s products are limited!
Therefore, Mr. Jing hopes to change certain things and aspects. This original intention sounds ordinary, but how many people in the entertainment industry are willing to do this? Representative of Internet Capital: Youaiteng, Mr. Jing must still have such feelings!
This made her feel that he had an extra layer of aura.
Jing Gao smiled and said: "Teacher Wang, please take a look at Phoenix Films. From your perspective, what adjustments does the mainland's number one entertainment company under my name need to make in order to produce more high-quality films and TV series? Of course, I also hope to make money!”
Wang Hailin has always been very daring to speak out. He once said publicly that if a screenwriter dares not speak, he might as well be a duck. However, he also understands the ways of the world.
Just like when facing capital, he also compromises while doing his own thing. In his own words, "I can even do "Let's Watch the Meteor Shower", what else can't I do?" This is his compromise. side.
Of course, these words were self-deprecating and self-deprecating. He also said later that he entered the industry relatively early and was able to compromise with capital. He knew many people and could always make a living. But what about those young people? Someone has to speak up for this industry! He has been criticizing traffic and the various chaos caused by capital to the industry over the years.
At this time, Wang Hailin certainly would not speak ill of Phoenix Film and Television, although in his opinion Phoenix Film and Television, which clumsily imitated the Hollywood production model, also had various problems. He smiled and said: "Mr. Jing, Phoenix Film and Television and the industry Other companies in the industry are still different. Otherwise, the annual box office and sales would not be the first in the industry.
Now in the film and television industry, the real money is not made by making products, but by engaging in finance. The most common methods are to issue stocks, raise funds and other means to acquire companies with celebrity shareholders, and use true and false news such as box office and ratings to raise the stock price. Then shareholders cash out and cut leeks.
This is currently the top method of making money in the entertainment industry, so you will see that celebrities have opened a large number of studios in recent years. Last month, there was news about Fan xx's tax evasion, and a lot of celebrity companies secretly paid their taxes.
There are people in the circle who say that whoever makes money from their works will lose their status. "
Jing Gao picked up the teacup and took a sip of tea, and joked with a smile: "The only reason Phoenix Films can avoid doing this is because Phoenix Films hasn't had time to go public yet.
Therefore, we, the largest film and television company in the country, are number one in terms of box office and sales of film and television dramas sold, but we may not be number one in terms of actual profits and influence in the industry. "
Fang Shaofan nodded and said, "Yes, Mr. Jing."
Wang Hailin thought about it for a while, and it seemed that it would be difficult for him to pass the test without giving some advice! Furthermore, since he came to see Mr. Jing today, he also has some understanding of the status of such a capital tycoon in the entertainment industry. It is rare that Mr. Jing seems to have some passion for making good film and television works. He has to add some of his own ideas!
"Mr. Jing, I don't know the current main profit of Phoenix Films, but I have limited participation in two dramas regarding the production model. I would like to make some comments.
Phoenix Films' current production uses the Hollywood production model, but there is a very big flaw, that is, limited funds! Hollywood's production model is to absorb funds from around the world. Phoenix Film and Television can only rely on its own funds and loans.
One characteristic of the film and television industry is that payment returns are extremely slow. Some accounts are delayed by one or two years. This is very detrimental to the development of Phoenix Film and Television. In addition, Phoenix Film and Television's producer-centered system is a bit like a tiger that cannot be turned into a dog. "
This is a bit bold to say. Fang Shaofan immediately frowned.
He Qingsha was secretly stunned, and looked at Wang Hailin with surprise on her delicate and bright beautiful face.
She knew that Phoenix Films' current company system, structure, and operating model were all formulated by Mr. Jing after inspecting Hollywood's production system. Of course, they had been improved over the past two years. The specific executor is Liao Rong, so she knows everything.
Jing Gao smiled slightly and said, "Teacher Wang, please tell me in detail." He still has this kind of courage.
Wang Hailin often goes to relevant departments for meetings, but he is not afraid of the atmosphere at this time. He calmly said: "Hollywood's production model has gone through three stages of development. Early movies shifted from a photography-centered system to a producer-centered system.
After the film industry boomed at the beginning of the last century, capital saw the profits of the film industry and adopted a producer-centered system to ensure that film projects can bring profits.
However, as producers bring in more and more film projects, their profit margins are still very low. The quality of the movie is difficult to guarantee. Hence the first development. From a pure producer-centered system to a producer + star-centered system.
To put it bluntly, it is to use the popularity of celebrities to make money from the audience. This model allows movie companies to make a lot of money.
In 1948, after World War II, the eight major Hollywood film companies formed a huge monopoly on production and sales, which seriously affected the development of the industry. Countless independent filmmakers, directors, and small companies were suppressed by the eight major film companies.
Therefore, the U.S. Supreme Court ruled that Hollywood film companies must spin off their film distribution and film exhibition businesses. This ruling greatly reduced the financial resources of the film company. As a result, film companies have had to reduce the number of productions.
At the same time, at this point in time, the popularity of televisions has led to the rise of TV series, which has seriously affected the income of film companies. At this time, Hollywood's production system had to transform for the second time in order to produce better works and earn profits.
This time the transformation model is from producer center + star center to three centers of producer + director + star. To put it bluntly, it means acknowledging that the director's artistic creation of a film can bring about an improvement and leap in the quality of the film, thereby making more money.
This can actually become a de facto director-centered system. Because of the game under this system, film companies pay more attention to the director's opinions. Therefore, the director has repeatedly made concessions on cost control.
Because Hollywood film companies during this period believed that big productions could bring high box office. They believe that some costs cannot be omitted. Just like the example I just gave: spending an extra penny will immediately improve the quality of the actors.
But in a movie, what money must be spent and what money should not be spent? This is completely a free mind. So something happened in the production system. In 1963, 20th Century Fox's epic masterpiece 'Cleopatra', which took three years and cost 44 million U.S. dollars, encountered waterloo after its release, with a box office of only 26 million U.S. dollars. 20th Century Fox is on the verge of bankruptcy.
The disadvantages of this production model have already emerged. However, the production system still has no better way forward, and major companies are still blocking the box office.
With the development of technology and finance, in the 1990s, the production system finally changed again.
