"So, from my perspective, how much loss is tolerable? What goal do I need to achieve?"
Jinggao smiled slightly, and then said to his two generals: "In short, I hope to get a Meituan and an enhanced version of Ctrip with offline travel layout at the same time!
In other words, I want to do a comparison in both horizontal and vertical directions.
In fact, Uber is currently a vertical enterprise of the Internet. It only operates in the online ride-hailing field and is currently expanding overseas. Specifically, it’s around Southeast Asia and India. We have less access to other markets with large populations. The constraints of the international environment!
At present, Uber is stabilizing its fundamentals in China and investing funds in development overseas. The development and benefits of this model are pretty good.
Horizontal companies like Meituan have disadvantages when doing business overseas. I heard that Ctrip is expanding overseas quite well and its profits are higher than Meituan’s wine and travel business. Therefore, I am happy to let Xia Shang Cultural Tourism test the waters of the wine and tourism business.
Of course, Xia Shang Cultural Tourism does not need to enter the low-end field. It should focus on quality and profit.
I look forward to you all taking a big chunk of the high-end market in the wine and travel business. Then it took the first and second place in the market share. "
Tang Xuan slowly calmed down, feeling somewhat ashamed. She actually thought that Shen Jinyuan could "fight for the lead" by using power, but it was obvious that Mr. Jing had invited the two of them to have a work dinner today, and before discussing this issue, he actually already had the answer in his heart.
After all, she still "disdained" Mr. Jing a little! Mr. Jing doesn't go to work all day, he just enjoys life every day: picking up girls, meeting challenges, and eating. No matter how you look at it, you don’t look like a business elite! But he actually worked hard on business disputes. It's just that the time is spent somewhere she can't see.
Alas, she really shouldn't have such a view. If Mr. Jing is really uneducated, what will happen to his subordinates like them?
The direction and strategy of the entire commercial aircraft carrier is still controlled by Mr. Jing!
Seeing Jing Gao make a decision, Shen Jinyuan was also a little surprised. He did not expect that An Xiaoqian's arrival was not a hint, but Jing always supported his idea without a doubt. Immediately, he picked up the wine glass and stood up, "Mr. Jing, I will definitely open up a new source of profit for Xia Shang Cultural Tourism."
Jing Gao smiled and lowered his gesture, asked Shen Jinyuan to sit down, and said: "The current business scale of Xia Shang Cultural Tourism is enough to form a group company. It is involved in online wine and tourism business, travel agencies, and cultural tourism projects.
Currently, the largest travel company in the country is China National Travel Service Co., Ltd. The market value is more than 100 billion. Their main businesses are: investment and management of tourism services and tourism commodity-related projects, development, transformation and operation of tourism service supporting facilities, and tourism industry research and consulting services.
The most important ones are travel agencies and duty-free shops. Domestic pure travel agency businesses are basically worth less than 10 billion in market capitalization.
I hope that Xia Shang Cultural Tourism will have a market value of hundreds of billions in the future. Aren’t we all talking about a better life and service upgrades now? I hope that one day, the services of Xia Shang Culture and Tourism can serve the consumer needs of the entire middle class in one package.
Users only need to click on your website, and all their travel tickets or high-speed rail tickets, hotels, and travel itineraries are arranged! Of course, while ensuring quality, the price should not be the price of the rich, but should be a price that the middle class can afford. "
The official statement in 2017 is: The main contradiction in our society has been transformed into the contradiction between the people’s growing needs for a better life and unbalanced and inadequate development.
The term "good life" is something Sunac prefers to mention. Their ideas are based on real estate and extended to other sectors. Meet your needs for a better life in the house.
The idea of one-stop service is often mentioned by Guo Guangchang of Fosun, which is also the strategy of Fosun Group. They therefore invest in liquor, medicine and health, and foreign clubs to provide customers with better consumer services.
Xia Shang Culture and Tourism takes the path of China National Travel Service Duty Free Shop, the path of tourism real estate is also the path, and the path of one-stop tourism consumption is also the path.
Jing Gao hopes that Xia Shang Cultural Tourism will take the third path. Not everyone can open duty-free shops in airports, ports and other places. The real estate industry has seen a clear decline in 2018. Real estate and residential properties are not good. Commercial real estate is obviously feeling the chill, let alone tourism real estate?
Obviously, consumption upgrading is the direction that should be taken in the future. Therefore, we still need to deeply understand the general direction and documents of the country! In the past two years, ever since he listened to Wu Manqing's advice, he has never been behind on News Network.
As for Fosun opening up overseas tourism consumption routes, the reason is very simple: the appreciation of the RMB! RMB is very valuable outside.
Shen Jinyuan promised: "Mr. Jing, I will definitely do it." He sat down and said longingly: "Mr. Jing, if we really achieve that step, it will be quite shocking, enough to subvert the current model of the entire tourism industry!"
Jing Gao nodded, "Service first! I heard that there is a supermarket in Yu Province called Fat Dong Lai. It was so crowded that all local supermarkets were about to close. It was jointly complained and forced to take a day off on Tuesday.
This is ability! Its core secret is service, and employees are willing to give up their money! You can go check it out.
When users travel, many aspects will be involved. If one link is not in place, the experience will not work. Users will give negative reviews. Therefore, this requires you to continue to work hard and improve. "
Shen Jinyuan added: "Mr. Jing, the key to establishing such a quality system is to operate directly! Avoid franchising. People's concepts are different. If we want to implement our concepts, we must be in control. We must operate directly !The quality of JD.com’s direct sales is very good.
Therefore, I think that on popular routes and in suitable cities, we need to acquire local travel agencies, obtain business licenses, acquire local hotels, and provide customers with high-quality and low-cost services. I want to buy a local gift shop and run it myself. Don't rip off customers, don't provide fake products. "
Jing Gao said happily: "You must have this understanding, just do it! If you provide good service, it is impossible not to make money. It is just a matter of making more or less. This is called: doing the right thing, doing the right thing !
Wealth is just a result of doing things. If I continue like this, Xia Shang Cultural Tourism will be the cornerstone of my power. "
If Xia Shang Culture and Tourism can really achieve this level, the number of employees employed in the tourism industry will reach hundreds of thousands, and this will be a huge service group. The employment opportunities it provides and the taxes it pays will make his position stable.
Wei Minjun and others want to take advantage of his property, so it is not easy for people like them to touch him!
…
…
The meal was quite enjoyable. Jing Gao was constantly "discussing" with Shen Jinyuan and constantly improving one of his ideas. That is, if he wants to exchange wealth for power, it is not just a simple idea of providing employment. This idea was given to him by Professor Zhao two years ago.
Therefore, he went to Rongcheng specifically to acquire the textile industry. Because the textile industry is a capital-intensive and labor-intensive industry! By owning a textile group, he could employ tens of thousands of workers and gain a foothold on his own.
He invested in the chip design industry in Shanghai, and is currently investing in the chip manufacturing industry on a large scale, which is giving him a huge potential foundation. This is all a continuation of Professor Zhao’s ideas.
But now, he realizes that he can further upgrade his ideas!
That is, after deducting the necessary reproduction accumulation and scientific research costs, as the boss, I only earn 20%, or 10%, of the annual profit, and the rest of the money is distributed to the employees. Then I will not just hire a large number of workers in a key industry, but I will probably make this company bigger and stronger! Thus gaining a greater foundation!
In fact, he has already witnessed a living example: Huawei! Its boss Ren Zhengfei only holds 1.4% of the shares. This is even more awesome than Fat Donglai’s money-sharing strategy! It's just that he didn't think in this direction at the time.
In fact, he has seen an example. It was Duan Yongping who he visited in California, USA, the business godfather of BBK! He currently holds very few shares in BBK-related companies. From more than 70% in the early years, it has dropped to less than 20% year by year!
Wealth disperses and people gather! The eternal truth in the business world.
He can definitely give Xia Shang Cultural Tourism a try.
