Although Li Zekai has a very rebellious character, he has just suffered a big loss outside. He is still willing to trust his father's judgment and accept his help. After all, his father has been the richest man in China for so many years.
Moreover, in the Internet age, I was very lucky to invest in companies such as Facebook. The family’s wealth has not been left behind in this new information technology revolution. The level of this helm is absolutely world-class.
How many families continue to lose their wealth in the technological revolution? Don't look at the fact that some family inheritances in the world are very old. That's survivorship bias. Few survive, many disappear.
For example, the Rothschild Foundation, once the world's largest financial group, was known as the Sixth Empire in Europe. An extremely critical fiscal bill introduced by France in 1973 was dubbed the "Rothschild" bill.
The content of this bill, whose full name is the "Pompidou-Rothschild Law," is even difficult to search on the Internet, and only specialized researchers will know about it.
Its core clause is that the French government cannot borrow from its central bank and can only borrow from private banks at an interest rate of 4%. Anyone with a little common sense understands what this means? The French government has lost its financial power!
The reason why this law was passed is to control the country's uncontrolled borrowing!
Curb the indiscriminate issuance of national sovereign currencies in the era of anchor-free currency! As ordinary people, no one wants the country to print money and devalue their savings. However, looking at the history after the collapse of the Bresson system, which country did not issue excessive currency?
USA? EUR? JPY? Not one of them! Mild inflation is one of the solutions to various social problems. To give a simple example: house prices are falling.
So, this is a wonderful slogan, but in fact capital has a very subtle design to replace France's financial sovereignty in the hands of bankers through voting.
Of course, France has always been known as the usury empire, and achieving what it is now is a traditional craft.
Back to the topic, with the greatness of the Rothschild family, only one bank in France has declined so far: Bank de Rothschild. The previous head of his family was killed in his prime. I don’t know what incident he was involved in.
Therefore, no matter how rebellious Li Zekai may be on the surface, he deeply recognizes his father's achievements.
Of course, a new enemy has appeared in the Li family recently. Phoenix Group. Now this group is engaged in fierce conflict with the Li family's companies on Hong Kong Island. in various fields, especially construction and communications.
After the family gathering, Li Zekai arrived in Paris early Tuesday morning on a private plane with Weng Xianglei, an assistant veteran assigned to him by his father, and his female secretary. Ready to start his activities.
In fact, the Gallic chicken folk are not friendly to Huahua. As long as the media reports that the "Zhao Shi Group", which owns multiple second-tier clothing brands in France and Italy, sponsors multiple designers and fashion shows, and places a large amount of advertising, is a company controlled by the Phoenix Group, then the current valuation of this company A quasi-first-tier luxury brand that has reached 40 billion euros will collapse immediately.
Of course, his trip was to meet the French luxury goods families: LVMH, Kering Group (representative brand: Gucci), and Hermès. No one wants to have another person on their plate who wants a share of the pie, right?
At night, a high-end cocktail party was being held in a luxurious villa in a wealthy area of Paris. They drank wine, handsome men and beautiful women.
This kind of drinking party takes place every night in this bustling metropolis. Li Zekai met Bernard Arnault (or translated as Bernard Arnault), CEO of LVMH Group, on the recommendation of a friend.
"Dear Mr. Arnault, good evening!" Li Zekai said in French, raising his glass to greet him.
Even though the Li family and his son are quite arrogant in some places, trying hard to earn only your last copper, but once they go abroad to the law of the jungle that eats people without spitting out their bones, as outsiders, they are quite well-behaved. .
At least in China, they will not die for no reason. But in the European and American continents, as long as interests are entangled, it's really not necessarily the case. The President of the United States can commit suicide if he touches the interests of capital. Who do you think you are?
Moreover, don’t many people like to talk about the rule of law? When you touch the interests of others, as an outsider, you will know how the courts under the control of capital make decisions. Back then, -->>
When the benzene economy was booming, it was claimed that it could buy the entire New York. What was the result?
In jungle society, laws can be manipulated as long as there is interest.
And these laws are naturally beneficial to the country’s capital. So for European and American capital, if they want to harvest wealth around the world, how should they avoid this situation? The answer is simple: separation of powers, control of the media (and Eunjiou), liberalization of capital controls, and marketization of exchange rates.
And these characteristics come together in one word: here is dish cooking. So everyone knows that they are not good things. It's the 500,000 kind.
Bernard Arnault is 70 years old this year and is known as the richest man in Europe. He is known as the godfather of luxury goods in the world, the Napoleon of the boutique world, and the wolf in cashmere shirts.
According to Fortune magazine in 2018, the Arnault family's wealth is as high as $72 billion. The main company controlled is the LVMH Group (LouisVuitton MoëtHennessy, Chinese translation: Moët Hennessy Louis Vuitton Group). Ranked 4th in the world.
Bernard-Arnault merged Moët Hennessy Wine Group (Moët & Chandon) and LV in 1987 to form today's luxury goods empire LVMH.
Luxury brands owned by LVMH Group: Hennessy, Dior, Givenchy, LV, Bulgari, Tiffany and other more than 50 luxury brands. This is like a dazzling array of products in the window, making LVMH Group shine like a king in the fashion industry.
Therefore, the Zhaoshi Group controlled by Jing Gao is not just a random operation based on his personal interests. Those executives and the think tanks below who receive annual salaries of tens of millions of dollars are not just for free. Jinggao's initial idea was just to acquire enough second-tier French and Italian clothing brands. Because they don’t sell first-line brands!
Even if Jing Gao is rich, it's useless. Think about it, will the French government or people allow LV, Hermès, Dior and other brands to be controlled by foreigners? That hurts the Gallic Rooster's feelings so much!
When Jing Gao came to watch the European Cup in 2016, he went on a crazy acquisition spree and spent US$5 billion. Of course, this was not accomplished by Jing Gao in just a few days. He just took the initiative and drafted the acquisition list and issued orders with the help of Ren Jiahui, who was familiar with European luxury goods. It took more than a year to spend all the US$5 billion.
Of course the people doing the work are the senior executives below who receive very high annual salaries. After acquiring a large number of clothing brands, Zhaoshi Group began to continuously make efforts to acquire second- and third-tier companies in the leather, watches, jewelry, perfume, cosmetics, wine, and spirits business fields. Of course, the main focus is on clothing.
Therefore, the development of Zhaoshi Group has reference goals!
Therefore, even though Zhaoshi Group has not yet been listed, the asset valuation has increased by 40 billion euros. The market value of LVMH Group, which is listed in Paris, this year is already more than 140 billion euros.
Bernard-Arnault looked at the "young man" in front of him. In his eyes, the 53-year-old Li Zekai was a young man. He smiled and said: "Hello, Richard! How is your father's health?"
"Very good. Thank you Mr. Arnault for your concern."
Bernard-Arnault nodded gracefully and looked at the assistant beside him. Even in the cocktail party, not everyone can get close to him.
The assistant, who was in his fifties and wearing a suit, quickly said respectfully: "Mr. Arnault, Richard brought the flaws of Zhaoshi Group. They are a Chinese company."
Li Zekai said: "Dear Mr. Arnault, I was just blocked in the US stock market by Jing Gao, the boss behind Zhaoshi Group, and lost US$1.2 billion. I hope to fight back and punish him."
Even if it is cooperation, he must say it in such a tone that the man in front of him is the emperor! Its power and energy in France are astonishing.
Moreover, maybe he still needs to pay a certain price.
Bernard-Arnault smiled and said, "Jing Gao? I know. Richard, I hope you have a good time tonight." He raised his glass.
This means seeing off guests.
Li Zekai hurriedly said: "Thank you. I am very honored to come to Mr. Arnault's reception."
Bernard-Arnault smiled slightly, watched Li Zekai leave, sat on the comfortable sofa, lowered his head and slowly tasted the wine.
well! Zhaoshi Group.
