Any commercial acquisition will inevitably involve several areas such as capital, finance, and law. In large-scale acquisitions, banks are always indispensable.
Since Jing Gao decided to acquire a group of French small and medium-sized fashion brands to form a large fashion group, mainly big brands such as LV, Dior, and Hermès would not sell to him, and they really couldn't get around the bank, he immediately asked Zhang Lei to go Contact the bank.
The first choice is France's largest bank: BNP Paribas. This bank is ranked among the top four banks in the world by Standard & Poor's and ranks among the Fortune 500. It is a leader in the French banking industry.
Jiuge Company is not well-known, but it has strong financial strength. US$2 billion of real money is parked in the Hong Kong branch of UBS. It’s well documented.
Gérard-Bayrou, president of the corporate and investment banking department of BNP Paribas, personally took charge of this business.
Soon, the two parties reached an agreement and immediately began the acquisition.
The first step is to identify acquisition targets.
As a gathering place for Europe's top clothing brands, France also participates in leading the world's fashion trends, with more than 100 large and small fashion brands across the country. Jing Gao called Ren Jiahui and invited her to come over as a consultant.
The brands immediately selected include: ROUJE, sessun, Saint James, BA&SH, ikks, American Vintage, Petite Mendigote, sezane, balzac, des petits hauts and more than a dozen small and medium-sized brands.
Some brands, such as the foreign social software Instagram, are very famous. For example: balzac. There are also some that have one or two stores in the country. Others have set up factories in Monaco, Egypt and other places, pursuing "distinctiveness".
The second step is to contact the companies and shareholders of these brands and start negotiations.
At this time, the benefits of cooperation with BNP Paribas emerged. Their huge size and contacts in France provided huge help. Otherwise, the people from Jiuge Company might not even be able to see their shareholders.
The $30 million in consulting fees was well spent.
The third step is to sign, pay and pocket it.
Time flies and it is ten days later. At 18:05 on July 10, local time in France, Jing Gao came back from the negotiations and hosted a banquet for Ren Jiahui and others at the French restaurant Casa Luca near the Arc de Triomphe, as well as Zhu Zhongtian, Lin Zhongzhong and his party who were watching the game.
The entire restaurant has been booked by Jing Gao, making it easier for everyone to talk, communicate, and dine.
The decoration of the restaurant is slightly darker, chic and fashionable. One after another French dishes were served by the waiter.
Anyway, Western food is served in separate portions. Jinggao didn't ask for a long oak dining table in the restaurant. It was like the way of dining in an old castle in Western movies. You just gather a few tables casually and just tell the waiter what you want to eat.
"Ground Connection" Hugo specializes in translation work. He also brought one of his friends over to work as a translator to earn some extra money.
His friend is also of Chinese descent, a second generation whose parents came to France from China to do business and slowly took root in France. I am eighteen years old and speak Mandarin fairly well.
While everyone was dining and drinking, the two of them gathered in the corner and muttered, "Hugo, where did this big boss come from? Casa Luca restaurant, I passed by here when I was sixteen and didn't dare to come in."
"Coming from China." Hugo patted his friend's shoulder. After taking a sip of wine, I saw someone raising his hand over there and walked over quickly. He is a third-generation Chinese, so there is nothing he can do. In recent years, I have immigrated to France, which is really miserable. I have completely missed out on a lot of money-making opportunities in the country.
Tong Cun Tong Fatty who wants to order food. He was sitting at a table with Zhu Zhongtian, Lin Xuanzhong, and Xu Junzhe, and he was complaining: "I'll go, this soup is too bad to taste. Hugo, is there any rice? Let's fix some Lao Ganma."
Zhu Zhongtian and Xu Junzhe both laughed. Only after going abroad did I know how good Lao Gan Ma was.
Lin Xiaozhong said disdainfully: "You guys really don't deserve to be eaten on the table. This bowl of snail soup costs 180 euros. Two more steaks and some red wine will be enough." These days, they are traveling around several cities in France. Run and watch all the knockout rounds.
Hugo asked Fatty Tong for his opinion and placed the order as Lin Xiaozhong said.
Xu Junzhe took a glance and asked curiously: "Brother Zhong, what are Mr. Jing and Assistant Guan busy with these days? There are two more beauties around him, tsk tsk...!" He was very envious.
Zhu Zhongtian shook his head. It’s good to be young! His eyes are always focused on beautiful women. For an older middle-aged man like him, what he focuses on is the "midlife crisis." The final officially starts at 21:00 tonight. After watching the game, we have to fly back to the capital. He had to find an opportunity to talk to Mr. Jing about his business plan.
…
The two extra beauties Xu Junzhe mentioned were Ren Jiahui and Xi Siyan.
Jing Gao only invited the two of them as a thank you for their help. After the meal, he watched the game in the evening and was ready to return home.
And Xi Siyan and the three boys in their circle are here tonight. The reason is that I don't trust the two of them to come to the banquet.
In fact, I am a bit curious about Igao. Why is it necessary to establish a large fashion group quietly? According to Ren Jiahui, the funds used are no less than 1 billion euros. Now that the three of them met a man with this level of funds, they didn't say they would kneel down and lick him, but they really needed to get to know him.
The table on Jinggao's side only has four seats. Ren Jiahui and Xi Siyan dined with Jing Gao. Xi Siyan dressed up specially, with light makeup, a long yellow oversize sweater and white leggings, which looked bright and attractive. As beautiful as a female star.
"Brother Jing, have you been busy with this thing these days? I heard Sister Jiahui say, you are really good." Xi Siyan took a fork and ate foie gras in an elegant manner. At first glance, you can tell that he was raised in the West.
Jing Gao laughed and said, "Thank you for the compliment! Let's go." He raised his wine glass, and under the dim light, the beauty's face was very gorgeous.
At this time, Jing Gao looked at Xi Siyan seriously. She was about 24 or 25 years old, 1.66 meters tall and had a slim figure. Based on her family's situation, she must have studied abroad.
She and Chu Xuefei are both kind of "cold beauties". It's just that her coldness means that she keeps people away from her thousands of miles away. It doesn't look like that in appearance. Xiao Chu, on the other hand, has a cool and beautiful appearance, giving people a cold and glamorous feeling, but on the inside, she is as charming as a volcano.
Xi Siyan clinked glasses with Jing Gao, took a sip of red wine, and smiled at Jing Gao.
Ren Jiahui said with a smile: "Hey, Siyan, please calm down. Otherwise, I will feel like an unnecessary light bulb if I sit down again."
Xi Siyan's pretty face immediately turned red, and she said coquettishly: "Sister Jiahui..., I don't have one."
Ren Jiahui giggled, her chest heaved, and she changed the subject and said, "Mr. Jing, how many brands have you negotiated in the past few days?" She was only involved in the preliminary work and did not know the follow-up progress.
Idaka said: "I have bought two so far: Saint James and BA&SH. There are three or four that are still being discussed. I will leave it to them and I will no longer care about it."
His goal is to spend 2 billion euros. It bought thirty or forty brands in France and Italy, as well as controlling stakes in a number of fashion magazines. At the same time, a large number of people are poached and recruited from design school graduates.
There is only one ultimate goal: he must have a certain fashion voice in Paris Fashion Week, Milan Fashion Week, and London Fashion Week. Why should China's fashion trends be left to the control of the West?
They must now learn to appreciate and accept Eastern aesthetics!
Don't take a picture of Hua Mulan, with her makeup looking like that. Do you understand what Chinese classical beauty is?
Of course, by the way, let’s see if we can develop one or several top luxury brands.
Xia Shang Textile Group pointed to these design teams to expand to the lower reaches of the industrial chain and launch several clothing brands in the country.
Ren Jiahui nodded and ate the fruit salad, "Then I'm looking forward to your results. Get me a 20% off card when the time comes. I'll buy my future clothes from your place. Oh, what's the name of your fashion group?"
To be honest, rich people may not all focus on luxury fashion consumption. The only reason they consume is because they like it. Definitely not for showing off. In fact, these people often pursue deliberately low-key clothing.
So when Ren Jiahui said to buy second-tier women's clothing brands, Jing Gao believed it. The clothes are of good quality and have the right style, so I will definitely buy them.
Jing Gao said: "That's no problem. The name is: Zhao Shi."
