I always hear people say that a certain artist’s fashion resources are amazing!
So, what exactly are fashion resources?
To a certain extent, it is actually the most intuitive manifestation of the artist's commercial value.
Except for salted fish actors who don't care about the series and accept any role, ambitious artists are pursuing the improvement of commercial value.
Because many times, if you don’t have enough commercial value, you will be replaced ruthlessly.
Want to play the female lead? It's better to go to bed early, there will be everything in your dreams.
Ni Bingyan understands this, and this is the main reason why she wants to sign a capable agent.
She doesn't hype traffic, but if she wants to perform better, she must improve her commercial value.
It’s not that she looks down on herself, she can barely find one when looking for filming, but not fashion resources.
In Ni Bingyan’s understanding, there are three main types of fashion resources.
First, endorsement.
Second, magazine covers.
The third item is what to wear when attending events.
Carrying many top luxury brand endorsements, especially global endorsements, is almost the ceiling of the industry.
Businessmen are used to playing word games, such as global spokesperson, Asia-Pacific spokesperson, Greater China spokesperson, full-line spokesperson, branch spokesperson, spokesperson, brand ambassador, brand friend...
Phew~
It is indeed a country that accounts for one-third of global luxury goods sales, and it is worthy of the bosses’ efforts.
Not to mention people outside the circle, even people inside the circle will occasionally look confused and it will take a long time to adapt to the new rules.
As for magazine covers, there are five recognized women's magazines in the industry: "Beauty", "OG", "BAZA", "ELLE", and "Fashion". As long as you can achieve a grand slam, you will be a well-deserved first-line in the industry.
As for the rest, fans won’t notice.
And what do you wear when attending events? What to wear?
Are they the top five blue blood brands, the top eight red blood brands, or the so-called small blue blood brands?
Is it exclusive customization or haute couture? Or ready-to-wear?
Is it super season or in season? Even out of season?
There are those who don’t have enough celebrity status and insist on slapping their faces to look fat and forcing themselves to wear a season’s haute couture, which will definitely make them self-conscious by fans.
You don't deserve it!
please! Don’t you know what your status is?
Ni Bingyan couldn't believe it when he learned that he could shoot the cover of the supplement of "Beauty"!
"Is it really okay for me to go shoot the October cover?"
This is what she asked Wei Shujie at that time.
When it comes to taking a cover photo, there is also something very particular about which month the issue is.
Putting aside everything else, many ordinary people know about gold, nine and silver.
September is the first publication month for many magazines, and it is also the month when brands launch their autumn and winter series. In order to boost sales, brands must spend a lot of money on advertising, and October will also benefit.
In these two months, there will be next year's Spring and Summer Fashion Week, which can be said to be the New Year in the fashion industry.
For the past two months, the artist has been able to compete for the cover, so how could it be her turn?
The first cover shoot was for the October issue. Although it was a supplement, it was one of the top five, the supplement of "Beauty"!
These supplements are like the youth version of mobile phones, branches of high-end luxury brands, targeting the young market.
Doesn’t it usually require very popular traffic to get online?
Wei Shujie only glanced at her with a smile, as if he were looking at a cute native dog who had been acting silently for five years but had not yet entered the industry.
"Who do you think can be on the cover of a magazine?"
Ni Bingyan said: "Well, you have to bring the goods. It depends on the traffic..."
She is very self-aware when it comes to traffic.
If an artist has no traffic and cannot sell goods, the magazine's revenue will be affected, and he will definitely not be popular!
Wei Shujie was very dissatisfied with her lack of confidence: "If you want to be on the cover of a magazine, in addition to whether her fans can match it, you also need to look at her fashion expression and influence! The magazine is not a brand owner, it only cares about sales! Expand the magazine Their influence and shaping the style of the magazine are their foundation! You are already an artist who can play the leading role in a movie! How come you are not worthy of being on the cover of the supplement of "Beauty"?"
Wei Shujie was particularly excited and talked a lot.
Recalling that she recently contacted those acquaintances from the past to find some resources, she was told that her Bingbing was a potato seller and didn't dare to take risks. She was so angry that her liver ached!
Editor Sang was very easy to talk to. Not only did he promise to provide resources, he also gave me a cover, which far exceeded expectations.
If she hadn't known that the two had no intersection, she would have suspected that Editor Sang was a relative of Ni Bingyan.
But she won't say this.
"Also, it's already September, so the October issue should be on sale later this month, right? Why haven't you taken the cover photo yet?"
The covers for these two months will be prepared several months in advance, or even a year in advance. With such a tight schedule, I always feel like something is wrong.
Speaking of this, Wei Shujie laughed: "Of course the original cover has been taken a long time ago, but I can't stand that girl's collapse of the house! Don't you know the one who was on the hot search two days ago? He was beaten up by his original wife in the hotel, and the police She also sent a notice, the magazine is not run by her family, so naturally it needs to be replaced."
It is not easy to find the right person when the magazine changes people temporarily, but for popular artists, their work schedules are full, and it is not easy to find time.
They just happened to catch up.
Ni Bingyan doesn't like to surf the Internet. He has been busy filming for the past two days, so he really hasn't heard about it.
"Okay, leave all this to me. I'll try my best to find good resources for you, and you can film the movie well for me! I'll get an award or something later, and my influence will increase, and the top five companies will have to beg you to shoot the cover! Even if it's the main issue, I have to leave them alone!"
A bunch of dogs look down upon people!
The fashion industry is the most realistic. The kind of treatment an agent gets is directly linked to the stars she has. In the past, she was the agent of three golden movie queens, but now she is just the agent of a third-rate actor, so the treatment is naturally different.
Wei Shujie couldn't accept such a gap for a while, but she didn't want to show it in front of Ni Bingyan.
Ni Bingyan has always been sensitive and had noticed it a long time ago, but she pretended not to know.
"Okay, Sister Wei, I will definitely work hard. Now I can only work hard for you to bear more."
Wei Shujie was very touched that his efforts could be seen by others.
"It's okay, you, Sister Wei, are very capable!"
It was much harder to accompany Sun Lizi to climb up from the bottom than it is now.
At least Ni Bingyan can already play the role of a female lead and a second female lead. She doesn’t have to work her way up a bit, and she is no longer a newbie in the industry.
"That's right! My admiration for you is like a torrential river, endless!"
Ni Bingyan blew a rainbow fart, and Wei Shujie laughed: "Quickly kill me!"
That night, the two discussed this and that, and Wei Shujie came to pick her up early the next morning.
In order to rush for time, Wei Shujie parked his car at the entrance of the hospital and waited.
The phone shook for a moment, and after a while, the courtyard door opened.
Ni Bingyan put on light makeup, partially covered her slightly curly long hair that she had just permed a while ago, wore a bright yellow cheongsam, and came out with a dark green handbag.
The cheongsam has no pattern and is only trimmed with goose yellow and dark green satin. The handbag has a complex tapestry lotus pattern and is inlaid with large pearls. The collision of complexity and simplicity is particularly exciting.
She already has the noble feeling of a lady, and dressing up like this makes her feel even more like that.
As soon as Ni Bingyan got in the car, Wei Shujie couldn't help but praise: "Not bad~"
"Isn't today's theme about autumn retro outfits? Let the photographer find out the feeling first."
Ni Bingyan has always been a very thoughtful person, but this time she missed something, and the editor-in-chief Sang was thinking about it. She thought that the magazine was in a hurry, and today's shooting must be in a hurry. In order not to delay, she did it in private. A lot of work.
"You're very thoughtful."
Wei Shujie saw that she was sitting firmly and set off immediately.
Ni Bingyan looked at the rearview mirror, thought about it, took out the maple leaf lipstick she just bought, and applied a light layer on it.
Very good, more of an autumn atmosphere.
Wei Shujie just laughed.
It's really great that the artists under her have good taste. I'm most afraid of bringing up a local roe deer. Even if she is promoted to the top five, she will still be ridiculed by netizens for her fashion disaster.
The cover shooting took place in a studio on the East Fifth Ring Road, only two streets away from the agency.
Wei Shujie was familiar with the location and took her downstairs twenty minutes before the scheduled time.
But Wei Shujie didn't take her upstairs immediately. Instead, he sat in the car and waited for someone to call to remind him before taking her upstairs.
"Don't be too aggressive, otherwise the price will drop."
It is more polite to ask someone to remind you.
Wei Shujie gave instructions in a low voice, and Ni Bingyan nodded.
The two of them went upstairs and arrived at the appointed studio. The people from the magazine had already arrived. When they saw them, they all called "Sister Wei" and "Teacher Ni."
Ni Bingyan didn't know what made her worthy of being called a teacher, but she knew it was a habit in the industry, so she smiled and nodded.
The editor-in-chief looked to be in her thirties and very gentle, but Sister Wei said that her son was already sixteen, so he definitely didn't look that young.
Seeing them coming, Editor Sang immediately came over to say hello.
Hearing her introduce herself as Sang Shu, it was a very special name. Ni Bingyan remembered it immediately.
Seeing that everyone had arrived and was about to get into work, Editor Sang immediately stepped aside and talked to a young man with a tall back.
Because there were several sets of clothes to change and makeup to be changed, the day was still very tight and all the staff moved very quickly.
It was the first time for Ni Bingyan to do this kind of work, so he didn't dare to ignore it. He handed his bag to Wei Shujie and immediately followed the staff.
Putting on makeup quickly, changing clothes quickly, shooting quickly, and eating lunch quickly at noon, she felt like being tied to a chariot throughout the day, constantly charging and moving forward.
Ni Bingyan has no experience, but she is a hard-working and good at learning person. After the initial anxiety, she quickly became more comfortable.
During the entire filming process, she always felt that Youdao's gaze was particularly hot and kept falling on her, but she was not sure because there were too many staff on site.
I asked Sister Wei during lunch break. Sister Wei just thought she was not used to being photographed on the cover for the first time. She gave her a few words of comfort and continued to teach her various practical tips.
By the time the shooting was finished, it was already seven o'clock in the evening. The magazine invited guests to dinner, and it was already nine o'clock after finishing the meal.
Wei Shujie drove her home. She was so tired that she fell asleep while still on the way, and she never thought about this problem again.
